{ "version": 1, "generated_at": "2026-10-25T09:59:48.346Z", "count": 46, "labels": { "cost_of_refusal": { "free_toggle": "One switch", "self_serve_stated": "A setting, depth unverified", "buried_toggle": "A buried switch", "contact_required": "You have to ask", "paid_tier": "You have to pay", "account_deletion_only": "Leave, or nothing", "none_offered": "No way out", "not_stated": "Not stated" }, "onward_disclosure": { "internal_only": "Their own surfaces", "shares_named": "Named third parties", "shares_categories_only": "Categories only", "sells": "Sold on", "not_stated": "Not stated" } }, "entities": [ { "slug": "google", "name": "Google", "layer": "platform", "layer_title": "Platforms", "category": "search", "jurisdictions": [ "UK" ], "url": "https://isitsellingme.com/entity/google/", "grade": "C", "base_grade": "B", "modifiers": [ { "id": "sells_or_categories_only", "delta": -1 } ], "scope_failures": [ "not_retroactive", "offline_not_covered", "purchased_data_not_covered", "inferences_not_covered", "per_device_only", "refusal_expires" ], "scope_findings": [ { "failure": "not_retroactive", "established": false }, { "failure": "offline_not_covered", "established": false }, { "failure": "purchased_data_not_covered", "established": false }, { "failure": "inferences_not_covered", "established": false }, { "failure": "per_device_only", "established": false }, { "failure": "refusal_expires", "established": false } ], "checked": "2026-09-21", "added": "2026-08-28", "stale": false, "verdict_count": 1, "verdict": { "tier": "free", "region": "UK", "cost_of_refusal": "self_serve_stated", "refusal_path": null, "refusal_clicks": null, "refusal_not_needed": false, "privacy_paywall": false, "paywall_price_gbp": null, "onward_disclosure": "shares_categories_only", "recipients_named_count": null, "recipients_named_url": null, "recipient_categories": [ "Affiliates and other trusted businesses", "Service providers", "Advertisers (non-identifying)" ], "refusal_scope": { "retroactive": "not_stated", "covers_offline": "not_stated", "covers_purchased_data": "not_stated", "covers_inferences": "not_stated", "per_device_not_account": "not_stated", "expires_after_days": "not_stated" }, "collection_source": [ "first_party", "location", "third_party_pixel", "inferred" ], "flows_to": [], "clause": "You can also control what information we use to show you ads, or turn off personalized ads, by visiting My Ad Center.", "silence_note": null, "clause_url": "https://policies.google.com/privacy", "checked": "2026-09-21", "note": "Google serves this page in regional editions chosen by your address. The sentence quoted here sits in the edition served to US addresses, which is where our archiver reads from; the edition served to UK addresses carries a \"European requirements\" section instead and does not contain it. This verdict reads the US-served document at the URL a UK reader is sent to.", "evidence_url": "https://isitsellingme.com/evidence/google/headline/" }, "vendor_response": null }, { "slug": "google-us", "name": "Google (US)", "layer": "platform", "layer_title": "Platforms", "category": "search", "jurisdictions": [ "US" ], "url": "https://isitsellingme.com/entity/google-us/", "grade": "C", "base_grade": "B", "modifiers": [ { "id": "sells_or_categories_only", "delta": -1 } ], "scope_failures": [ "not_retroactive", "offline_not_covered", "purchased_data_not_covered", "inferences_not_covered", "per_device_only", "refusal_expires" ], "scope_findings": [ { "failure": "not_retroactive", "established": false }, { "failure": "offline_not_covered", "established": false }, { "failure": "purchased_data_not_covered", "established": false }, { "failure": "inferences_not_covered", "established": false }, { "failure": "per_device_only", "established": false }, { "failure": "refusal_expires", "established": false } ], "checked": "2026-09-21", "added": "2026-08-28", "stale": false, "verdict_count": 1, "verdict": { "tier": "free", "region": "US", "cost_of_refusal": "self_serve_stated", "refusal_path": null, "refusal_clicks": null, "refusal_not_needed": false, "privacy_paywall": false, "paywall_price_gbp": null, "onward_disclosure": "shares_categories_only", "recipients_named_count": null, "recipients_named_url": null, "recipient_categories": [ "Affiliates and other trusted businesses", "Service providers", "Advertisers (non-identifying)" ], "refusal_scope": { "retroactive": "not_stated", "covers_offline": "not_stated", "covers_purchased_data": "not_stated", "covers_inferences": "not_stated", "per_device_not_account": "not_stated", "expires_after_days": "not_stated" }, "collection_source": [ "first_party", "location", "third_party_pixel", "inferred" ], "flows_to": [], "clause": "You can also control what information we use to show you ads, or turn off personalized ads, by visiting My Ad Center.", "silence_note": null, "clause_url": "https://policies.google.com/privacy", "checked": "2026-09-21", "note": null, "evidence_url": "https://isitsellingme.com/evidence/google-us/headline/" }, "vendor_response": null }, { "slug": "linkedin-us", "name": "LinkedIn (US)", "layer": "platform", "layer_title": "Platforms", "category": "professional", "jurisdictions": [ "US" ], "url": "https://isitsellingme.com/entity/linkedin-us/", "grade": "C", "base_grade": "B", "modifiers": [ { "id": "sells_or_categories_only", "delta": -1 } ], "scope_failures": [ "not_retroactive", "offline_not_covered", "purchased_data_not_covered", "inferences_not_covered", "refusal_expires" ], "scope_findings": [ { "failure": "not_retroactive", "established": false }, { "failure": "offline_not_covered", "established": false }, { "failure": "purchased_data_not_covered", "established": false }, { "failure": "inferences_not_covered", "established": false }, { "failure": "refusal_expires", "established": false } ], "checked": "2026-09-21", "added": "2026-09-04", "stale": false, "verdict_count": 1, "verdict": { "tier": "free", "region": "US", "cost_of_refusal": "self_serve_stated", "refusal_path": "Member settings (opt out of sharing); guest controls for non-members; Global Privacy Control honoured", "refusal_clicks": null, "refusal_not_needed": false, "privacy_paywall": false, "paywall_price_gbp": null, "onward_disclosure": "shares_categories_only", "recipients_named_count": null, "recipients_named_url": null, "recipient_categories": [ "Partners marketing LinkedIn's services on other platforms", "Microsoft (named), for ads shown off LinkedIn", "Service providers and related companies" ], "refusal_scope": { "retroactive": "not_stated", "covers_offline": "not_stated", "covers_purchased_data": "not_stated", "covers_inferences": "not_stated", "per_device_not_account": false, "expires_after_days": "not_stated" }, "collection_source": [ "first_party", "purchased", "inferred", "third_party_pixel", "location" ], "flows_to": [], "clause": "If you are a LinkedIn member, click here to opt out of sharing. Guests can opt out by visiting guest controls.", "silence_note": null, "clause_url": "https://www.linkedin.com/legal/california-privacy-disclosure", "checked": "2026-09-21", "note": null, "evidence_url": "https://isitsellingme.com/evidence/linkedin-us/headline/" }, "vendor_response": null }, { "slug": "meta-us", "name": "Meta (US)", "layer": "platform", "layer_title": "Platforms", "category": "social", "jurisdictions": [ "US" ], "url": "https://isitsellingme.com/entity/meta-us/", "grade": "C", "base_grade": "B", "modifiers": [ { "id": "sells_or_categories_only", "delta": -1 } ], "scope_failures": [ "not_retroactive", "offline_not_covered", "inferences_not_covered", "per_device_only", "refusal_expires" ], "scope_findings": [ { "failure": "not_retroactive", "established": false }, { "failure": "offline_not_covered", "established": false }, { "failure": "inferences_not_covered", "established": false }, { "failure": "per_device_only", "established": false }, { "failure": "refusal_expires", "established": false } ], "checked": "2026-09-21", "added": "2026-09-04", "stale": false, "verdict_count": 1, "verdict": { "tier": "free", "region": "US", "cost_of_refusal": "self_serve_stated", "refusal_path": "The \"Data about your activity from partners\" section of Ad preferences", "refusal_clicks": null, "refusal_not_needed": false, "privacy_paywall": false, "paywall_price_gbp": null, "onward_disclosure": "shares_categories_only", "recipients_named_count": null, "recipients_named_url": null, "recipient_categories": [ "Partners offering goods and services on Meta products", "Vendors, including measurement and marketing vendors", "Service providers", "Third parties, including external researchers", "The Meta Companies" ], "refusal_scope": { "retroactive": "not_stated", "covers_offline": "not_stated", "covers_purchased_data": true, "covers_inferences": "not_stated", "per_device_not_account": "not_stated", "expires_after_days": "not_stated" }, "collection_source": [ "first_party", "purchased", "inferred", "cross_device", "third_party_pixel", "location" ], "flows_to": [], "clause": "To exercise the right to opt out of targeted advertising, see the \"Data about your activity from partners\" section in Ad preferences .", "silence_note": null, "clause_url": "https://www.facebook.com/legal/policy/ccpa", "checked": "2026-09-21", "note": null, "evidence_url": "https://isitsellingme.com/evidence/meta-us/headline/" }, "vendor_response": null }, { "slug": "pinterest-us", "name": "Pinterest (US)", "layer": "platform", "layer_title": "Platforms", "category": "social", "jurisdictions": [ "US" ], "url": "https://isitsellingme.com/entity/pinterest-us/", "grade": "C", "base_grade": "B", "modifiers": [ { "id": "sells_or_categories_only", "delta": -1 } ], "scope_failures": [ "not_retroactive", "offline_not_covered", "inferences_not_covered", "per_device_only", "refusal_expires" ], "scope_findings": [ { "failure": "not_retroactive", "established": false }, { "failure": "offline_not_covered", "established": false }, { "failure": "inferences_not_covered", "established": false }, { "failure": "per_device_only", "established": false }, { "failure": "refusal_expires", "established": false } ], "checked": "2026-09-18", "added": "2026-09-04", "stale": false, "verdict_count": 1, "verdict": { "tier": "free", "region": "US", "cost_of_refusal": "self_serve_stated", "refusal_path": "Privacy and Data Settings in the Pinterest account", "refusal_clicks": null, "refusal_not_needed": false, "privacy_paywall": false, "paywall_price_gbp": null, "onward_disclosure": "sells", "recipients_named_count": null, "recipients_named_url": null, "recipient_categories": [ "Advertising partners, on and off Pinterest", "Facebook Ads and Google Marketing Platform (named examples)", "Advertisers receiving performance data", "Vendors processing on Pinterest's behalf" ], "refusal_scope": { "retroactive": "not_stated", "covers_offline": "not_stated", "covers_purchased_data": true, "covers_inferences": "not_stated", "per_device_not_account": "not_stated", "expires_after_days": "not_stated" }, "collection_source": [ "first_party", "purchased", "inferred", "location", "third_party_pixel", "cross_device" ], "flows_to": [ "google-us", "meta-us" ], "clause": "Some of these activities may be considered \"targeted advertising\" \"sharing\" or \"selling\" as those terms are defined under certain state privacy laws in the US. You can opt out of Pinterest using and disclosing your information for these purposes. To do so, visit your Privacy and Data Settings.", "silence_note": null, "clause_url": "https://policy.pinterest.com/en/privacy-policy", "checked": "2026-09-18", "note": null, "evidence_url": "https://isitsellingme.com/evidence/pinterest-us/headline/" }, "vendor_response": null }, { "slug": "reddit", "name": "Reddit", "layer": "platform", "layer_title": "Platforms", "category": "social", "jurisdictions": [ "UK" ], "url": "https://isitsellingme.com/entity/reddit/", "grade": "C", "base_grade": "B", "modifiers": [ { "id": "sells_or_categories_only", "delta": -1 } ], "scope_failures": [ "not_retroactive", "offline_not_covered", "purchased_data_not_covered", "inferences_not_covered", "per_device_only", "refusal_expires" ], "scope_findings": [ { "failure": "not_retroactive", "established": false }, { "failure": "offline_not_covered", "established": false }, { "failure": "purchased_data_not_covered", "established": false }, { "failure": "inferences_not_covered", "established": false }, { "failure": "per_device_only", "established": false }, { "failure": "refusal_expires", "established": false } ], "checked": "2026-09-21", "added": "2026-08-28", "stale": false, "verdict_count": 1, "verdict": { "tier": "free", "region": "UK", "cost_of_refusal": "self_serve_stated", "refusal_path": null, "refusal_clicks": null, "refusal_not_needed": false, "privacy_paywall": false, "paywall_price_gbp": null, "onward_disclosure": "shares_categories_only", "recipients_named_count": null, "recipients_named_url": null, "recipient_categories": [ "Advertising partners", "Analytics providers", "Service providers" ], "refusal_scope": { "retroactive": "not_stated", "covers_offline": "not_stated", "covers_purchased_data": "not_stated", "covers_inferences": "not_stated", "per_device_not_account": "not_stated", "expires_after_days": "not_stated" }, "collection_source": [ "first_party", "third_party_pixel", "inferred" ], "flows_to": [], "clause": "You may opt out of us using information we collect from third parties, including advertising partners, to personalize the ads you see on and off Reddit.", "silence_note": null, "clause_url": "https://www.reddit.com/policies/privacy-policy", "checked": "2026-09-21", "note": null, "evidence_url": "https://isitsellingme.com/evidence/reddit/headline/" }, "vendor_response": null }, { "slug": "reddit-us", "name": "Reddit (US)", "layer": "platform", "layer_title": "Platforms", "category": "social", "jurisdictions": [ "US" ], "url": "https://isitsellingme.com/entity/reddit-us/", "grade": "C", "base_grade": "B", "modifiers": [ { "id": "sells_or_categories_only", "delta": -1 } ], "scope_failures": [ "not_retroactive", "offline_not_covered", "inferences_not_covered", "refusal_expires" ], "scope_findings": [ { "failure": "not_retroactive", "established": false }, { "failure": "offline_not_covered", "established": false }, { "failure": "inferences_not_covered", "established": false }, { "failure": "refusal_expires", "established": false } ], "checked": "2026-09-21", "added": "2026-09-04", "stale": false, "verdict_count": 1, "verdict": { "tier": "free", "region": "US", "cost_of_refusal": "self_serve_stated", "refusal_path": "The \"Ads off Reddit\" toggle in Privacy Settings, and the third-party-data control in the Privacy section of User Settings", "refusal_clicks": null, "refusal_not_needed": false, "privacy_paywall": false, "paywall_price_gbp": null, "onward_disclosure": "shares_categories_only", "recipients_named_count": null, "recipients_named_url": null, "recipient_categories": [ "Third-party ad serving and measurement providers", "Service providers", "Third-party partners measuring Reddit's ads on other platforms" ], "refusal_scope": { "retroactive": "not_stated", "covers_offline": "not_stated", "covers_purchased_data": true, "covers_inferences": "not_stated", "per_device_not_account": false, "expires_after_days": "not_stated" }, "collection_source": [ "first_party", "third_party_pixel", "purchased", "inferred" ], "flows_to": [], "clause": "For users in states with applicable privacy laws, you may exercise your rights via your Privacy Settings. You can opt out of the sharing of your personal information with third-party partners, used to measure the effectiveness of Reddit's advertisements on other platforms by toggling the \"Ads off Reddit\" setting to off in your privacy preferences.", "silence_note": null, "clause_url": "https://www.reddit.com/policies/privacy-policy", "checked": "2026-09-21", "note": null, "evidence_url": "https://isitsellingme.com/evidence/reddit-us/headline/" }, "vendor_response": null }, { "slug": "tiktok", "name": "TikTok", "layer": "platform", "layer_title": "Platforms", "category": "social", "jurisdictions": [ "EEA" ], "url": "https://isitsellingme.com/entity/tiktok/", "grade": "C", "base_grade": "B", "modifiers": [ { "id": "sells_or_categories_only", "delta": -1 } ], "scope_failures": [ "not_retroactive", "offline_not_covered", "purchased_data_not_covered", "inferences_not_covered", "per_device_only", "refusal_expires" ], "scope_findings": [ { "failure": "not_retroactive", "established": false }, { "failure": "offline_not_covered", "established": false }, { "failure": "purchased_data_not_covered", "established": false }, { "failure": "inferences_not_covered", "established": false }, { "failure": "per_device_only", "established": false }, { "failure": "refusal_expires", "established": false } ], "checked": "2026-09-21", "added": "2026-08-28", "stale": false, "verdict_count": 1, "verdict": { "tier": "free", "region": "EEA", "cost_of_refusal": "self_serve_stated", "refusal_path": null, "refusal_clicks": null, "refusal_not_needed": false, "privacy_paywall": false, "paywall_price_gbp": null, "onward_disclosure": "shares_categories_only", "recipients_named_count": null, "recipients_named_url": null, "recipient_categories": [ "Service providers", "Advertisers", "Measurement and other partners" ], "refusal_scope": { "retroactive": "not_stated", "covers_offline": "not_stated", "covers_purchased_data": "not_stated", "covers_inferences": "not_stated", "per_device_not_account": "not_stated", "expires_after_days": "not_stated" }, "collection_source": [ "first_party", "third_party_pixel", "offline_transactions", "inferred" ], "flows_to": [], "clause": "You can withdraw your consent for applicable personalised ads related settings by following these instructions.", "silence_note": null, "clause_url": "https://www.tiktok.com/legal/page/eea/privacy-policy/en", "checked": "2026-09-21", "note": null, "evidence_url": "https://isitsellingme.com/evidence/tiktok/headline/" }, "vendor_response": null }, { "slug": "tiktok-us", "name": "TikTok (US)", "layer": "platform", "layer_title": "Platforms", "category": "social", "jurisdictions": [ "US" ], "url": "https://isitsellingme.com/entity/tiktok-us/", "grade": "C", "base_grade": "B", "modifiers": [ { "id": "sells_or_categories_only", "delta": -1 } ], "scope_failures": [ "not_retroactive", "offline_not_covered", "inferences_not_covered", "per_device_only", "refusal_expires" ], "scope_findings": [ { "failure": "not_retroactive", "established": false }, { "failure": "offline_not_covered", "established": false }, { "failure": "inferences_not_covered", "established": false }, { "failure": "per_device_only", "established": false }, { "failure": "refusal_expires", "established": false } ], "checked": "2026-09-21", "added": "2026-09-04", "stale": false, "verdict_count": 1, "verdict": { "tier": "free", "region": "US", "cost_of_refusal": "self_serve_stated", "refusal_path": "The \"Ads\" section of in-app settings; a webform for people without an account", "refusal_clicks": null, "refusal_not_needed": false, "privacy_paywall": false, "paywall_price_gbp": null, "onward_disclosure": "shares_categories_only", "recipients_named_count": null, "recipients_named_url": null, "recipient_categories": [ "Advertising, marketing and analytics partners", "Service providers and business partners", "Sellers and payment processors", "TT Commerce & Global Services and affiliates", "Independent researchers" ], "refusal_scope": { "retroactive": "not_stated", "covers_offline": "not_stated", "covers_purchased_data": true, "covers_inferences": "not_stated", "per_device_not_account": "not_stated", "expires_after_days": "not_stated" }, "collection_source": [ "first_party", "purchased", "inferred", "cross_device", "third_party_pixel", "location" ], "flows_to": [], "clause": "If you have a TikTok account, you can navigate to \"Ads\" in your in-app settings to manage how your activity elsewhere online is used to serve you ads on our websites and apps.", "silence_note": null, "clause_url": "https://www.tiktok.com/legal/page/us/privacy-policy/en", "checked": "2026-09-21", "note": null, "evidence_url": "https://isitsellingme.com/evidence/tiktok-us/headline/" }, "vendor_response": null }, { "slug": "x", "name": "X (Twitter)", "layer": "platform", "layer_title": "Platforms", "category": "social", "jurisdictions": [ "UK" ], "url": "https://isitsellingme.com/entity/x/", "grade": "C", "base_grade": "B", "modifiers": [ { "id": "sells_or_categories_only", "delta": -1 } ], "scope_failures": [ "not_retroactive", "offline_not_covered", "purchased_data_not_covered", "inferences_not_covered", "per_device_only", "refusal_expires" ], "scope_findings": [ { "failure": "not_retroactive", "established": false }, { "failure": "offline_not_covered", "established": false }, { "failure": "purchased_data_not_covered", "established": false }, { "failure": "inferences_not_covered", "established": false }, { "failure": "per_device_only", "established": false }, { "failure": "refusal_expires", "established": false } ], "checked": "2026-09-21", "added": "2026-08-28", "stale": false, "verdict_count": 1, "verdict": { "tier": "free", "region": "UK", "cost_of_refusal": "self_serve_stated", "refusal_path": null, "refusal_clicks": null, "refusal_not_needed": false, "privacy_paywall": false, "paywall_price_gbp": null, "onward_disclosure": "shares_categories_only", "recipients_named_count": null, "recipients_named_url": null, "recipient_categories": [ "Ad partners", "Affiliates", "Service providers" ], "refusal_scope": { "retroactive": "not_stated", "covers_offline": "not_stated", "covers_purchased_data": "not_stated", "covers_inferences": "not_stated", "per_device_not_account": "not_stated", "expires_after_days": "not_stated" }, "collection_source": [ "first_party", "third_party_pixel", "cross_device", "inferred" ], "flows_to": [], "clause": "You can control whether X shares your personal information with these partners by using the “Data sharing with business partners” option in your Privacy and Safety settings.", "silence_note": null, "clause_url": "https://x.com/en/privacy", "checked": "2026-09-21", "note": null, "evidence_url": "https://isitsellingme.com/evidence/x/headline/" }, "vendor_response": null }, { "slug": "x-us", "name": "X (US)", "layer": "platform", "layer_title": "Platforms", "category": "social", "jurisdictions": [ "US" ], "url": "https://isitsellingme.com/entity/x-us/", "grade": "C", "base_grade": "B", "modifiers": [ { "id": "sells_or_categories_only", "delta": -1 } ], "scope_failures": [ "not_retroactive", "offline_not_covered", "purchased_data_not_covered", "inferences_not_covered", "per_device_only", "refusal_expires" ], "scope_findings": [ { "failure": "not_retroactive", "established": false }, { "failure": "offline_not_covered", "established": false }, { "failure": "purchased_data_not_covered", "established": false }, { "failure": "inferences_not_covered", "established": false }, { "failure": "per_device_only", "established": false }, { "failure": "refusal_expires", "established": false } ], "checked": "2026-09-21", "added": "2026-09-04", "stale": false, "verdict_count": 1, "verdict": { "tier": "free", "region": "US", "cost_of_refusal": "self_serve_stated", "refusal_path": "The \"Data sharing with business partners\" option in Privacy and Safety settings", "refusal_clicks": null, "refusal_not_needed": false, "privacy_paywall": false, "paywall_price_gbp": null, "onward_disclosure": "shares_categories_only", "recipients_named_count": null, "recipients_named_url": null, "recipient_categories": [ "Ad partners", "Affiliates", "Service providers", "Third-party collaborators, who may use data for their own purposes unless you opt out" ], "refusal_scope": { "retroactive": "not_stated", "covers_offline": "not_stated", "covers_purchased_data": "not_stated", "covers_inferences": "not_stated", "per_device_not_account": "not_stated", "expires_after_days": "not_stated" }, "collection_source": [ "first_party", "third_party_pixel", "cross_device", "inferred", "location" ], "flows_to": [], "clause": "You can control whether X shares your personal information with these partners by using the \"Data sharing with business partners\" option in your Privacy and Safety settings.", "silence_note": null, "clause_url": "https://x.com/en/privacy", "checked": "2026-09-21", "note": null, "evidence_url": "https://isitsellingme.com/evidence/x-us/headline/" }, "vendor_response": null }, { "slug": "linkedin", "name": "LinkedIn", "layer": "platform", "layer_title": "Platforms", "category": "professional", "jurisdictions": [ "UK" ], "url": "https://isitsellingme.com/entity/linkedin/", "grade": "B", "base_grade": "B", "modifiers": [], "scope_failures": [ "not_retroactive", "offline_not_covered", "purchased_data_not_covered", "inferences_not_covered", "per_device_only", "refusal_expires" ], "scope_findings": [ { "failure": "not_retroactive", "established": false }, { "failure": "offline_not_covered", "established": false }, { "failure": "purchased_data_not_covered", "established": false }, { "failure": "inferences_not_covered", "established": false }, { "failure": "per_device_only", "established": false }, { "failure": "refusal_expires", "established": false } ], "checked": "2026-09-21", "added": "2026-08-28", "stale": false, "verdict_count": 1, "verdict": { "tier": "free", "region": "UK", "cost_of_refusal": "self_serve_stated", "refusal_path": null, "refusal_clicks": null, "refusal_not_needed": false, "privacy_paywall": false, "paywall_price_gbp": null, "onward_disclosure": "shares_named", "recipients_named_count": null, "recipients_named_url": null, "recipient_categories": [ "Affiliates, including Microsoft", "Advertising partners", "Vendors and publishers" ], "refusal_scope": { "retroactive": "not_stated", "covers_offline": "not_stated", "covers_purchased_data": "not_stated", "covers_inferences": "not_stated", "per_device_not_account": "not_stated", "expires_after_days": "not_stated" }, "collection_source": [ "first_party", "third_party_pixel", "inferred" ], "flows_to": [], "clause": "You can opt out from our use of data from cookies and similar technologies that track your behavior on the sites of others for ad targeting and other ad-related purposes.", "silence_note": null, "clause_url": "https://www.linkedin.com/legal/privacy-policy", "checked": "2026-09-21", "note": null, "evidence_url": "https://isitsellingme.com/evidence/linkedin/headline/" }, "vendor_response": null }, { "slug": "pinterest", "name": "Pinterest", "layer": "platform", "layer_title": "Platforms", "category": "social", "jurisdictions": [ "UK" ], "url": "https://isitsellingme.com/entity/pinterest/", "grade": "B", "base_grade": "B", "modifiers": [], "scope_failures": [ "not_retroactive", "offline_not_covered", "purchased_data_not_covered", "inferences_not_covered", "per_device_only", "refusal_expires" ], "scope_findings": [ { "failure": "not_retroactive", "established": false }, { "failure": "offline_not_covered", "established": false }, { "failure": "purchased_data_not_covered", "established": false }, { "failure": "inferences_not_covered", "established": false }, { "failure": "per_device_only", "established": false }, { "failure": "refusal_expires", "established": false } ], "checked": "2026-09-18", "added": "2026-08-28", "stale": false, "verdict_count": 1, "verdict": { "tier": "free", "region": "UK", "cost_of_refusal": "self_serve_stated", "refusal_path": null, "refusal_clicks": null, "refusal_not_needed": false, "privacy_paywall": false, "paywall_price_gbp": null, "onward_disclosure": "shares_named", "recipients_named_count": null, "recipients_named_url": null, "recipient_categories": [ "Facebook Ads", "Google Marketing Platform", "Advertisers and other partners" ], "refusal_scope": { "retroactive": "not_stated", "covers_offline": "not_stated", "covers_purchased_data": "not_stated", "covers_inferences": "not_stated", "per_device_not_account": "not_stated", "expires_after_days": "not_stated" }, "collection_source": [ "first_party", "third_party_pixel", "inferred" ], "flows_to": [], "clause": "You can control how we use this information to personalise your experience and the ads you see on Pinterest in your Privacy and Data Settings.", "silence_note": null, "clause_url": "https://policy.pinterest.com/en-gb/privacy-policy", "checked": "2026-09-18", "note": null, "evidence_url": "https://isitsellingme.com/evidence/pinterest/headline/" }, "vendor_response": null }, { "slug": "snap-us", "name": "Snap (US)", "layer": "platform", "layer_title": "Platforms", "category": "social", "jurisdictions": [ "US" ], "url": "https://isitsellingme.com/entity/snap-us/", "grade": "B", "base_grade": "B", "modifiers": [], "scope_failures": [ "not_retroactive", "offline_not_covered", "per_device_only", "refusal_expires" ], "scope_findings": [ { "failure": "not_retroactive", "established": false }, { "failure": "offline_not_covered", "established": false }, { "failure": "per_device_only", "established": false }, { "failure": "refusal_expires", "established": false } ], "checked": "2026-09-21", "added": "2026-09-04", "stale": false, "verdict_count": 1, "verdict": { "tier": "free", "region": "US", "cost_of_refusal": "self_serve_stated", "refusal_path": "In-app advertising preferences, turning off activity-based ads; Global Privacy Control for tracking cookies on a browser or device basis", "refusal_clicks": null, "refusal_not_needed": false, "privacy_paywall": false, "paywall_price_gbp": null, "onward_disclosure": "internal_only", "recipients_named_count": null, "recipients_named_url": null, "recipient_categories": [ "Service providers acting on Snap's behalf", "Affiliates", "Data hosting and storage providers" ], "refusal_scope": { "retroactive": "not_stated", "covers_offline": "not_stated", "covers_purchased_data": true, "covers_inferences": true, "per_device_not_account": "not_stated", "expires_after_days": "not_stated" }, "collection_source": [ "first_party", "location", "inferred", "purchased" ], "flows_to": [], "clause": "Right to opt-out of targeted advertising. You can do this on Snapchat by adjusting your in-app advertising preferences to turn off activity-based ads as described here.", "silence_note": null, "clause_url": "https://values.snap.com/privacy/privacy-policy/us-state-privacy-notice", "checked": "2026-09-21", "note": null, "evidence_url": "https://isitsellingme.com/evidence/snap-us/headline/" }, "vendor_response": null }, { "slug": "meta", "name": "Meta (Facebook / Instagram)", "layer": "platform", "layer_title": "Platforms", "category": "social", "jurisdictions": [ "UK" ], "url": "https://isitsellingme.com/entity/meta/", "grade": "Unrated", "base_grade": null, "modifiers": [], "scope_failures": [ "not_retroactive", "offline_not_covered", "purchased_data_not_covered", "inferences_not_covered", "per_device_only", "refusal_expires" ], "scope_findings": [ { "failure": "not_retroactive", "established": false }, { "failure": "offline_not_covered", "established": false }, { "failure": "purchased_data_not_covered", "established": false }, { "failure": "inferences_not_covered", "established": false }, { "failure": "per_device_only", "established": false }, { "failure": "refusal_expires", "established": false } ], "checked": "2026-09-21", "added": "2026-08-28", "stale": false, "verdict_count": 1, "verdict": { "tier": "free", "region": "UK", "cost_of_refusal": "not_stated", "refusal_path": null, "refusal_clicks": null, "refusal_not_needed": false, "privacy_paywall": false, "paywall_price_gbp": null, "onward_disclosure": "shares_categories_only", "recipients_named_count": null, "recipients_named_url": null, "recipient_categories": [ "Advertisers and Audience Network publishers", "Partners who use our analytics services", "Measurement vendors", "Marketing vendors", "Service providers" ], "refusal_scope": { "retroactive": "not_stated", "covers_offline": "not_stated", "covers_purchased_data": "not_stated", "covers_inferences": "not_stated", "per_device_not_account": "not_stated", "expires_after_days": "not_stated" }, "collection_source": [ "first_party", "third_party_pixel", "inferred" ], "flows_to": [], "clause": "We don't sell any of your information to anyone and we never will. We also require partners and other third parties to follow rules about how they can and cannot use and disclose the information that we provide.", "silence_note": null, "clause_url": "https://www.facebook.com/privacy/policy/", "checked": "2026-09-21", "note": "\nRead in full on 21 September 2026. The UK policy says what Meta won't do \nwith your information, sell it, and who receives it, by category. On \nwhat refusing costs it's silent: the ad settings it points to elsewhere \naren't described in the document, and no route to refuse is stated in \nit. Unrated for that reason, and Meta is asked.", "evidence_url": "https://isitsellingme.com/evidence/meta/headline/" }, "vendor_response": { "status": "none", "asked": "2026-10-13", "received": null, "quote": null, "url": null, "ai_generated": false } }, { "slug": "snap", "name": "Snap", "layer": "platform", "layer_title": "Platforms", "category": "social", "jurisdictions": [ "UK" ], "url": "https://isitsellingme.com/entity/snap/", "grade": "Unrated", "base_grade": null, "modifiers": [], "scope_failures": [ "not_retroactive", "offline_not_covered", "purchased_data_not_covered", "inferences_not_covered", "per_device_only", "refusal_expires" ], "scope_findings": [ { "failure": "not_retroactive", "established": false }, { "failure": "offline_not_covered", "established": false }, { "failure": "purchased_data_not_covered", "established": false }, { "failure": "inferences_not_covered", "established": false }, { "failure": "per_device_only", "established": false }, { "failure": "refusal_expires", "established": false } ], "checked": "2026-09-21", "added": "2026-08-28", "stale": false, "verdict_count": 1, "verdict": { "tier": "free", "region": "UK", "cost_of_refusal": "not_stated", "refusal_path": null, "refusal_clicks": null, "refusal_not_needed": false, "privacy_paywall": false, "paywall_price_gbp": null, "onward_disclosure": "shares_categories_only", "recipients_named_count": null, "recipients_named_url": null, "recipient_categories": [ "Other users", "Affiliates", "Third parties" ], "refusal_scope": { "retroactive": "not_stated", "covers_offline": "not_stated", "covers_purchased_data": "not_stated", "covers_inferences": "not_stated", "per_device_not_account": "not_stated", "expires_after_days": "not_stated" }, "collection_source": [ "first_party", "location", "inferred" ], "flows_to": [], "clause": "This section explains who we share information with, what that information may include and the reasons for sharing that information, including when we need to transfer it outside the country it was collected from.", "silence_note": null, "clause_url": "https://values.snap.com/privacy/privacy-policy", "checked": "2026-09-21", "note": "\nRead in full on 21 September 2026. The policy explains who it shares \ninformation with and why, by category. On what refusing costs it's \nsilent: no route to refuse advertising use is stated in the document. \nUnrated for that reason, and Snap is asked.", "evidence_url": "https://isitsellingme.com/evidence/snap/headline/" }, "vendor_response": { "status": "none", "asked": "2026-10-13", "received": null, "quote": null, "url": null, "ai_generated": false } }, { "slug": "coop", "name": "Co-op", "layer": "retail_media", "layer_title": "Retail media", "category": "grocery", "jurisdictions": [ "UK" ], "url": "https://isitsellingme.com/entity/coop/", "grade": "E", "base_grade": "D", "modifiers": [ { "id": "sells_or_categories_only", "delta": -1 } ], "scope_failures": [ "not_retroactive", "offline_not_covered", "purchased_data_not_covered", "inferences_not_covered", "per_device_only", "refusal_expires" ], "scope_findings": [ { "failure": "not_retroactive", "established": false }, { "failure": "offline_not_covered", "established": false }, { "failure": "purchased_data_not_covered", "established": false }, { "failure": "inferences_not_covered", "established": false }, { "failure": "per_device_only", "established": false }, { "failure": "refusal_expires", "established": false } ], "checked": "2026-09-21", "added": "2026-08-28", "stale": false, "verdict_count": 1, "verdict": { "tier": "free", "region": "UK", "cost_of_refusal": "contact_required", "refusal_path": null, "refusal_clicks": null, "refusal_not_needed": false, "privacy_paywall": false, "paywall_price_gbp": null, "onward_disclosure": "shares_categories_only", "recipients_named_count": null, "recipients_named_url": null, "recipient_categories": [ "Organisations who have a right to see it" ], "refusal_scope": { "retroactive": "not_stated", "covers_offline": "not_stated", "covers_purchased_data": "not_stated", "covers_inferences": "not_stated", "per_device_not_account": "not_stated", "expires_after_days": "not_stated" }, "collection_source": [ "first_party", "offline_transactions" ], "flows_to": [], "clause": "Where we do, you can withdraw your consent at any time, most typically by \"unsubscribing\" from our emails, or alternatively by contacting us at the details given below.", "silence_note": null, "clause_url": "https://www.coop.co.uk/privacy-notice", "checked": "2026-09-21", "note": null, "evidence_url": "https://isitsellingme.com/evidence/coop/headline/" }, "vendor_response": { "status": "none", "asked": "2026-08-31", "received": null, "quote": null, "url": null, "ai_generated": false } }, { "slug": "amazon", "name": "Amazon", "layer": "retail_media", "layer_title": "Retail media", "category": "marketplace", "jurisdictions": [ "UK" ], "url": "https://isitsellingme.com/entity/amazon/", "grade": "C", "base_grade": "B", "modifiers": [ { "id": "sells_or_categories_only", "delta": -1 } ], "scope_failures": [ "not_retroactive", "offline_not_covered", "purchased_data_not_covered", "inferences_not_covered", "per_device_only", "refusal_expires" ], "scope_findings": [ { "failure": "not_retroactive", "established": false }, { "failure": "offline_not_covered", "established": false }, { "failure": "purchased_data_not_covered", "established": false }, { "failure": "inferences_not_covered", "established": false }, { "failure": "per_device_only", "established": false }, { "failure": "refusal_expires", "established": false } ], "checked": "2026-09-21", "added": "2026-09-04", "stale": false, "verdict_count": 1, "verdict": { "tier": "free", "region": "UK", "cost_of_refusal": "self_serve_stated", "refusal_path": "The Advertising Preferences page, which the notice names but does not describe", "refusal_clicks": null, "refusal_not_needed": false, "privacy_paywall": false, "paywall_price_gbp": null, "onward_disclosure": "shares_categories_only", "recipients_named_count": null, "recipients_named_url": null, "recipient_categories": [ "Amazon.com, Inc. and its subsidiaries", "Third-party service providers", "Ad companies (advertising identifier, not name)" ], "refusal_scope": { "retroactive": "not_stated", "covers_offline": "not_stated", "covers_purchased_data": "not_stated", "covers_inferences": "not_stated", "per_device_not_account": "not_stated", "expires_after_days": "not_stated" }, "collection_source": [ "first_party", "offline_transactions", "purchased", "inferred", "cross_device" ], "flows_to": [], "clause": "If you don't want to see interest based-ads, please adjust your Advertising Preferences page.", "silence_note": null, "clause_url": "https://www.amazon.co.uk/gp/help/customer/display.html?nodeId=GX7NJQ4ZB8MHFRNJ", "checked": "2026-09-21", "note": null, "evidence_url": "https://isitsellingme.com/evidence/amazon/headline/" }, "vendor_response": null }, { "slug": "amazon-us", "name": "Amazon (US)", "layer": "retail_media", "layer_title": "Retail media", "category": "marketplace", "jurisdictions": [ "US" ], "url": "https://isitsellingme.com/entity/amazon-us/", "grade": "C", "base_grade": "B", "modifiers": [ { "id": "sells_or_categories_only", "delta": -1 } ], "scope_failures": [ "not_retroactive", "offline_not_covered", "purchased_data_not_covered", "inferences_not_covered", "per_device_only", "refusal_expires" ], "scope_findings": [ { "failure": "not_retroactive", "established": false }, { "failure": "offline_not_covered", "established": false }, { "failure": "purchased_data_not_covered", "established": false }, { "failure": "inferences_not_covered", "established": false }, { "failure": "per_device_only", "established": false }, { "failure": "refusal_expires", "established": false } ], "checked": "2026-09-21", "added": "2026-09-04", "stale": false, "verdict_count": 1, "verdict": { "tier": "free", "region": "US", "cost_of_refusal": "self_serve_stated", "refusal_path": "The \"Your Ads Privacy Choices\" page, which the notice names but does not describe", "refusal_clicks": null, "refusal_not_needed": false, "privacy_paywall": false, "paywall_price_gbp": null, "onward_disclosure": "shares_categories_only", "recipients_named_count": null, "recipients_named_url": null, "recipient_categories": [ "Amazon.com, Inc. subsidiaries", "Third-party service providers", "Ad companies (advertising identifier, not name)" ], "refusal_scope": { "retroactive": "not_stated", "covers_offline": "not_stated", "covers_purchased_data": "not_stated", "covers_inferences": "not_stated", "per_device_not_account": "not_stated", "expires_after_days": "not_stated" }, "collection_source": [ "first_party", "offline_transactions", "purchased", "inferred", "cross_device" ], "flows_to": [], "clause": "You may adjust your personalized advertising preferences by visiting Your Ads Privacy Choices.", "silence_note": null, "clause_url": "https://www.amazon.com/gp/help/customer/display.html?nodeId=GX7NJQ4ZB8MHFRNJ", "checked": "2026-09-21", "note": null, "evidence_url": "https://isitsellingme.com/evidence/amazon-us/headline/" }, "vendor_response": null }, { "slug": "instacart", "name": "Instacart Ads", "layer": "retail_media", "layer_title": "Retail media", "category": "delivery", "jurisdictions": [ "US" ], "url": "https://isitsellingme.com/entity/instacart/", "grade": "C", "base_grade": "B", "modifiers": [ { "id": "sells_or_categories_only", "delta": -1 } ], "scope_failures": [ "not_retroactive", "offline_not_covered", "purchased_data_not_covered", "inferences_not_covered", "per_device_only", "refusal_expires" ], "scope_findings": [ { "failure": "not_retroactive", "established": false }, { "failure": "offline_not_covered", "established": false }, { "failure": "purchased_data_not_covered", "established": false }, { "failure": "inferences_not_covered", "established": false }, { "failure": "per_device_only", "established": false }, { "failure": "refusal_expires", "established": false } ], "checked": "2026-09-21", "added": "2026-09-04", "stale": false, "verdict_count": 1, "verdict": { "tier": "free", "region": "US", "cost_of_refusal": "self_serve_stated", "refusal_path": "An opt-out link in the policy, or a Global Privacy Control signal from the browser", "refusal_clicks": null, "refusal_not_needed": false, "privacy_paywall": false, "paywall_price_gbp": null, "onward_disclosure": "sells", "recipients_named_count": null, "recipients_named_url": null, "recipient_categories": [ "Advertising and marketing partners", "Analytics providers", "Social media platforms", "Third-party advertising networks", "Websites and publishers" ], "refusal_scope": { "retroactive": "not_stated", "covers_offline": "not_stated", "covers_purchased_data": "not_stated", "covers_inferences": "not_stated", "per_device_not_account": "not_stated", "expires_after_days": "not_stated" }, "collection_source": [ "first_party", "location", "purchased", "inferred", "third_party_pixel" ], "flows_to": [], "clause": "Right to Opt Out - you may exercise your right to opt out, where available, by visiting this link. You may also exercise your opt out rights by enabling a browser-based opt-out preference signal that complies with applicable laws, such as the Global Privacy Control (\"GPC\").", "silence_note": null, "clause_url": "https://www.instacart.com/privacy", "checked": "2026-09-21", "note": null, "evidence_url": "https://isitsellingme.com/evidence/instacart/headline/" }, "vendor_response": null }, { "slug": "kroger", "name": "Kroger / Kroger Precision Marketing", "layer": "retail_media", "layer_title": "Retail media", "category": "grocery", "jurisdictions": [ "US" ], "url": "https://isitsellingme.com/entity/kroger/", "grade": "C", "base_grade": "B", "modifiers": [ { "id": "sells_or_categories_only", "delta": -1 } ], "scope_failures": [ "not_retroactive", "offline_not_covered", "purchased_data_not_covered", "inferences_not_covered", "per_device_only", "refusal_expires" ], "scope_findings": [ { "failure": "not_retroactive", "established": false }, { "failure": "offline_not_covered", "established": false }, { "failure": "purchased_data_not_covered", "established": false }, { "failure": "inferences_not_covered", "established": false }, { "failure": "per_device_only", "established": false }, { "failure": "refusal_expires", "established": false } ], "checked": "2026-09-21", "added": "2026-09-04", "stale": false, "verdict_count": 1, "verdict": { "tier": "free", "region": "US", "cost_of_refusal": "self_serve_stated", "refusal_path": "The Privacy Preference Center; purchase-based advertising preferences can also be managed by logging into a Kroger account", "refusal_clicks": null, "refusal_not_needed": false, "privacy_paywall": false, "paywall_price_gbp": null, "onward_disclosure": "sells", "recipients_named_count": null, "recipients_named_url": null, "recipient_categories": [ "AdTech vendors", "Social networks", "Technology/SaaS providers", "Analytics providers", "Marketing vendors", "Identity resolution providers", "84.51° and its business clients (consumer brands)" ], "refusal_scope": { "retroactive": "not_stated", "covers_offline": "not_stated", "covers_purchased_data": "not_stated", "covers_inferences": "not_stated", "per_device_not_account": "not_stated", "expires_after_days": "not_stated" }, "collection_source": [ "first_party", "offline_transactions", "location", "purchased", "inferred", "cross_device", "third_party_pixel" ], "flows_to": [ "google-us", "meta-us" ], "clause": "To exercise your privacy choices, visit our Privacy Preference Center using the link below.", "silence_note": null, "clause_url": "https://www.kroger.com/i/privacy-policy", "checked": "2026-09-21", "note": null, "evidence_url": "https://isitsellingme.com/evidence/kroger/headline/" }, "vendor_response": null }, { "slug": "target", "name": "Target / Roundel", "layer": "retail_media", "layer_title": "Retail media", "category": "retail", "jurisdictions": [ "US" ], "url": "https://isitsellingme.com/entity/target/", "grade": "C", "base_grade": "B", "modifiers": [ { "id": "sells_or_categories_only", "delta": -1 } ], "scope_failures": [ "not_retroactive", "offline_not_covered", "purchased_data_not_covered", "inferences_not_covered", "per_device_only", "refusal_expires" ], "scope_findings": [ { "failure": "not_retroactive", "established": false }, { "failure": "offline_not_covered", "established": false }, { "failure": "purchased_data_not_covered", "established": false }, { "failure": "inferences_not_covered", "established": false }, { "failure": "per_device_only", "established": false }, { "failure": "refusal_expires", "established": false } ], "checked": "2026-09-21", "added": "2026-09-04", "stale": false, "verdict_count": 1, "verdict": { "tier": "free", "region": "US", "cost_of_refusal": "self_serve_stated", "refusal_path": "The \"Your Privacy Choices\" page, or the privacy information line 1-800-831-6880", "refusal_clicks": null, "refusal_not_needed": false, "privacy_paywall": false, "paywall_price_gbp": null, "onward_disclosure": "sells", "recipients_named_count": null, "recipients_named_url": null, "recipient_categories": [ "Advertising networks", "Merchant partners", "Social networks", "Internet service providers", "Data analytics providers", "Operating systems and platforms" ], "refusal_scope": { "retroactive": "not_stated", "covers_offline": "not_stated", "covers_purchased_data": "not_stated", "covers_inferences": "not_stated", "per_device_not_account": "not_stated", "expires_after_days": "not_stated" }, "collection_source": [ "first_party", "offline_transactions", "location", "purchased", "inferred", "cross_device", "third_party_pixel" ], "flows_to": [ "google-us", "meta-us" ], "clause": "Do Not Use for Targeted Advertising, Do Not Share for Cross-Context Behavioral Advertising, and Do Not Sell : Go to Your Privacy Choices or call 1-800-831-6880.", "silence_note": null, "clause_url": "https://www.target.com/c/target-privacy-policy/-/N-4sr7p", "checked": "2026-09-21", "note": null, "evidence_url": "https://isitsellingme.com/evidence/target/headline/" }, "vendor_response": null }, { "slug": "walmart", "name": "Walmart / Walmart Connect", "layer": "retail_media", "layer_title": "Retail media", "category": "retail", "jurisdictions": [ "US" ], "url": "https://isitsellingme.com/entity/walmart/", "grade": "C", "base_grade": "B", "modifiers": [ { "id": "sells_or_categories_only", "delta": -1 } ], "scope_failures": [ "not_retroactive", "offline_not_covered", "purchased_data_not_covered", "inferences_not_covered", "per_device_only", "refusal_expires" ], "scope_findings": [ { "failure": "not_retroactive", "established": false }, { "failure": "offline_not_covered", "established": false }, { "failure": "purchased_data_not_covered", "established": false }, { "failure": "inferences_not_covered", "established": false }, { "failure": "per_device_only", "established": true }, { "failure": "refusal_expires", "established": false } ], "checked": "2026-09-19", "added": "2026-09-04", "stale": false, "verdict_count": 1, "verdict": { "tier": "free", "region": "US", "cost_of_refusal": "self_serve_stated", "refusal_path": "Advertising settings in a Walmart.com account, or the \"Your Privacy Choices\" link in the footer. The ad opt-out binds one browser and must be resubmitted after clearing cookies.", "refusal_clicks": null, "refusal_not_needed": false, "privacy_paywall": false, "paywall_price_gbp": null, "onward_disclosure": "sells", "recipients_named_count": null, "recipients_named_url": null, "recipient_categories": [ "Advertisers", "Publishers", "Social media platforms", "Advertising technology providers", "Data technology vendors", "Business partners, for their own independent use" ], "refusal_scope": { "retroactive": "not_stated", "covers_offline": "not_stated", "covers_purchased_data": "not_stated", "covers_inferences": "not_stated", "per_device_not_account": true, "expires_after_days": "not_stated" }, "collection_source": [ "first_party", "offline_transactions", "location", "purchased", "inferred", "cross_device", "third_party_pixel" ], "flows_to": [], "clause": "You can opt out of receiving these ads through our advertising settings. If you opt out, you will still see advertisements on Walmart.com, but they may not be related to your interests.", "silence_note": null, "clause_url": "https://corporate.walmart.com/privacy-security/walmart-privacy-notice", "checked": "2026-09-19", "note": null, "evidence_url": "https://isitsellingme.com/evidence/walmart/headline/" }, "vendor_response": null }, { "slug": "morrisons", "name": "Morrisons / More Card", "layer": "retail_media", "layer_title": "Retail media", "category": "grocery", "jurisdictions": [ "UK" ], "url": "https://isitsellingme.com/entity/morrisons/", "grade": "B", "base_grade": "B", "modifiers": [], "scope_failures": [ "not_retroactive", "offline_not_covered", "purchased_data_not_covered", "inferences_not_covered", "per_device_only", "refusal_expires" ], "scope_findings": [ { "failure": "not_retroactive", "established": false }, { "failure": "offline_not_covered", "established": false }, { "failure": "purchased_data_not_covered", "established": false }, { "failure": "inferences_not_covered", "established": false }, { "failure": "per_device_only", "established": false }, { "failure": "refusal_expires", "established": false } ], "checked": "2026-08-29", "added": "2026-08-28", "stale": false, "verdict_count": 1, "verdict": { "tier": "free", "region": "UK", "cost_of_refusal": "self_serve_stated", "refusal_path": null, "refusal_clicks": null, "refusal_not_needed": false, "privacy_paywall": false, "paywall_price_gbp": null, "onward_disclosure": "shares_named", "recipients_named_count": null, "recipients_named_url": null, "recipient_categories": [ "Epsilon", "Analytics providers", "Advertising networks" ], "refusal_scope": { "retroactive": "not_stated", "covers_offline": "not_stated", "covers_purchased_data": "not_stated", "covers_inferences": "not_stated", "per_device_not_account": "not_stated", "expires_after_days": "not_stated" }, "collection_source": [ "first_party", "offline_transactions", "inferred" ], "flows_to": [ "epsilon" ], "clause": "If you do not wish to be included in the lookalike audience pools, you can do this updating your preferences to opt out of all marketing via your Morrisons Online Account.", "silence_note": null, "clause_url": "https://my.morrisons.com/privacy-policy", "checked": "2026-08-29", "note": null, "evidence_url": "https://isitsellingme.com/evidence/morrisons/headline/" }, "vendor_response": null }, { "slug": "tesco", "name": "Tesco / Clubcard", "layer": "retail_media", "layer_title": "Retail media", "category": "grocery", "jurisdictions": [ "UK" ], "url": "https://isitsellingme.com/entity/tesco/", "grade": "B", "base_grade": "B", "modifiers": [], "scope_failures": [ "not_retroactive", "offline_not_covered", "purchased_data_not_covered", "inferences_not_covered", "per_device_only", "refusal_expires" ], "scope_findings": [ { "failure": "not_retroactive", "established": false }, { "failure": "offline_not_covered", "established": false }, { "failure": "purchased_data_not_covered", "established": false }, { "failure": "inferences_not_covered", "established": false }, { "failure": "per_device_only", "established": false }, { "failure": "refusal_expires", "established": false } ], "checked": "2026-09-04", "added": "2026-09-24", "stale": false, "verdict_count": 1, "verdict": { "tier": "free", "region": "UK", "cost_of_refusal": "self_serve_stated", "refusal_path": "Opt out of all marketing from Tesco in your tesco.com account, or unsubscribe from marketing emails", "refusal_clicks": null, "refusal_not_needed": false, "privacy_paywall": false, "paywall_price_gbp": null, "onward_disclosure": "shares_named", "recipients_named_count": 4, "recipients_named_url": null, "recipient_categories": [ "Media partners (Meta, Google, dunnhumby and LiveRamp are the named examples)", "Retail partners and selected brands", "Service providers", "Tesco Bank (Barclays Bank UK PLC), Tesco Personal Finance and Tesco Mobile" ], "refusal_scope": { "retroactive": "not_stated", "covers_offline": "not_stated", "covers_purchased_data": "not_stated", "covers_inferences": "not_stated", "per_device_not_account": "not_stated", "expires_after_days": "not_stated" }, "collection_source": [ "first_party", "offline_transactions", "inferred" ], "flows_to": [ "dunnhumby", "liveramp", "meta", "google" ], "clause": "You can stop our use of your data in this way by opting out of all marketing from Tesco via your tesco.com account or unsubscribing from our marketing emails.", "silence_note": null, "clause_url": "https://www.tesco.com/groceries/en-GB/zone/privacy-and-cookies-policy", "checked": "2026-09-04", "note": "Read from the Internet Archive's copy of 15 April 2026, because tesco.com refuses every client that isn't a browser. The policy is dated 21 January 2026. The refusal route is stated but not described: \"opting out of all marketing from Tesco via your tesco.com account\". The policy names that as the way to stop lookalike audiences on Meta and Google, and tailored TV adverts through Sky AdSmart. Both are built on Clubcard shopping habits. How many steps the opt-out is, and whether historic data goes with it, the document doesn't say. Recipients are named in part: four media partners by name, then \"retail partners and selected brands\" by category only.", "evidence_url": "https://isitsellingme.com/evidence/tesco/headline/" }, "vendor_response": { "status": "none", "asked": "2026-10-07", "received": null, "quote": null, "url": null, "ai_generated": false } }, { "slug": "sainsburys", "name": "Sainsbury's / Nectar", "layer": "retail_media", "layer_title": "Retail media", "category": "grocery", "jurisdictions": [ "UK" ], "url": "https://isitsellingme.com/entity/sainsburys/", "grade": "Unrated", "base_grade": null, "modifiers": [], "scope_failures": [ "not_retroactive", "offline_not_covered", "purchased_data_not_covered", "inferences_not_covered", "per_device_only", "refusal_expires" ], "scope_findings": [ { "failure": "not_retroactive", "established": false }, { "failure": "offline_not_covered", "established": false }, { "failure": "purchased_data_not_covered", "established": false }, { "failure": "inferences_not_covered", "established": false }, { "failure": "per_device_only", "established": false }, { "failure": "refusal_expires", "established": false } ], "checked": "2026-08-28", "added": "2026-08-28", "stale": false, "verdict_count": 1, "verdict": { "tier": "free", "region": "UK", "cost_of_refusal": "not_stated", "refusal_path": null, "refusal_clicks": null, "refusal_not_needed": false, "privacy_paywall": false, "paywall_price_gbp": null, "onward_disclosure": "shares_categories_only", "recipients_named_count": null, "recipients_named_url": null, "recipient_categories": [ "Third party processors", "Selected third parties" ], "refusal_scope": { "retroactive": "not_stated", "covers_offline": "not_stated", "covers_purchased_data": "not_stated", "covers_inferences": "not_stated", "per_device_not_account": "not_stated", "expires_after_days": "not_stated" }, "collection_source": [ "first_party", "offline_transactions" ], "flows_to": [], "clause": "We do use a number of third parties to process your personal data on our behalf and some of them are based outside of the United Kingdom.", "silence_note": null, "clause_url": "https://privacy-hub.sainsburys.co.uk/privacy-policy", "checked": "2026-08-28", "note": "\nRead on 28 August 2026 from the only copy the archiver could take, a \nshort page of the privacy hub that the fetchability record marks as not \nthe whole document. What it holds says who processes your data and \nwhere. On what refusing costs it's silent. Unrated for that reason, and \nSainsbury's is asked.", "evidence_url": "https://isitsellingme.com/evidence/sainsburys/headline/" }, "vendor_response": { "status": "none", "asked": "2026-10-13", "received": null, "quote": null, "url": null, "ai_generated": false } }, { "slug": "nbcuniversal", "name": "NBCUniversal", "layer": "publisher", "layer_title": "Publishers", "category": "media", "jurisdictions": [ "US" ], "url": "https://isitsellingme.com/entity/nbcuniversal/", "grade": "C", "base_grade": "B", "modifiers": [ { "id": "sells_or_categories_only", "delta": -1 } ], "scope_failures": [ "not_retroactive", "offline_not_covered", "purchased_data_not_covered", "inferences_not_covered", "per_device_only", "refusal_expires" ], "scope_findings": [ { "failure": "not_retroactive", "established": false }, { "failure": "offline_not_covered", "established": false }, { "failure": "purchased_data_not_covered", "established": false }, { "failure": "inferences_not_covered", "established": false }, { "failure": "per_device_only", "established": true }, { "failure": "refusal_expires", "established": false } ], "checked": "2026-09-21", "added": "2026-09-04", "stale": false, "verdict_count": 1, "verdict": { "tier": "free", "region": "US", "cost_of_refusal": "self_serve_stated", "refusal_path": "The \"Your Privacy Choices\" link in the footer or app settings of each NBCUniversal brand; elections do not carry across browsers or devices", "refusal_clicks": null, "refusal_not_needed": false, "privacy_paywall": false, "paywall_price_gbp": null, "onward_disclosure": "sells", "recipients_named_count": null, "recipients_named_url": null, "recipient_categories": [ "Advertising partners", "Third-party partners, including former affiliates", "Social media platforms", "Audience measurement companies (Nielsen)", "Comcast family companies (Xfinity, Sky)" ], "refusal_scope": { "retroactive": "not_stated", "covers_offline": "not_stated", "covers_purchased_data": "not_stated", "covers_inferences": "not_stated", "per_device_not_account": true, "expires_after_days": "not_stated" }, "collection_source": [ "first_party", "purchased", "inferred", "location", "cross_device", "third_party_pixel" ], "flows_to": [], "clause": "If you or (in certain states where required by law) your authorized agent would like to opt out of NBCUniversal's use or disclosure of your information for such purposes (to the extent this is considered a sale, share, or targeted advertising), you may do so in the footer or settings menu of the brand with which you engage by selecting the \"Your Privacy Choices\" link in the footer or in the application settings menu.", "silence_note": null, "clause_url": "https://www.nbcuniversal.com/privacy", "checked": "2026-09-21", "note": null, "evidence_url": "https://isitsellingme.com/evidence/nbcuniversal/headline/" }, "vendor_response": null }, { "slug": "nyt", "name": "The New York Times", "layer": "publisher", "layer_title": "Publishers", "category": "news", "jurisdictions": [ "US" ], "url": "https://isitsellingme.com/entity/nyt/", "grade": "C", "base_grade": "B", "modifiers": [ { "id": "sells_or_categories_only", "delta": -1 } ], "scope_failures": [ "not_retroactive", "offline_not_covered", "purchased_data_not_covered", "inferences_not_covered", "refusal_expires" ], "scope_findings": [ { "failure": "not_retroactive", "established": false }, { "failure": "offline_not_covered", "established": false }, { "failure": "purchased_data_not_covered", "established": false }, { "failure": "inferences_not_covered", "established": false }, { "failure": "refusal_expires", "established": false } ], "checked": "2026-09-21", "added": "2026-09-04", "stale": false, "verdict_count": 1, "verdict": { "tier": "free", "region": "US", "cost_of_refusal": "self_serve_stated", "refusal_path": "The \"Your Privacy Choices\" link in the page footer, or Account → Settings → Privacy Settings; also by email to privacy@nytimes.com", "refusal_clicks": null, "refusal_not_needed": false, "privacy_paywall": false, "paywall_price_gbp": null, "onward_disclosure": "sells", "recipients_named_count": null, "recipients_named_url": null, "recipient_categories": [ "Third-party advertisers and their agencies", "Identity partners (LiveRamp, Unified ID 2.0)", "Marketing platforms (Meta, Google)", "Direct-mail marketers, for print subscribers", "Event and promotion sponsors" ], "refusal_scope": { "retroactive": "not_stated", "covers_offline": "not_stated", "covers_purchased_data": "not_stated", "covers_inferences": "not_stated", "per_device_not_account": false, "expires_after_days": "not_stated" }, "collection_source": [ "first_party", "purchased", "inferred", "location", "cross_device", "third_party_pixel" ], "flows_to": [ "tradedesk-us", "liveramp-us" ], "clause": "To exercise this right, click the \"Your Privacy Choices\" link on the bottom of the webpage where your information is being collected or go to \"Account\" and then \"Settings,\" and \"Privacy Settings\" and click the \"Your Privacy Choices\" link there.", "silence_note": null, "clause_url": "https://help.nytimes.com/hc/en-us/articles/10940941449492-The-New-York-Times-Company-Privacy-Policy", "checked": "2026-09-21", "note": null, "evidence_url": "https://isitsellingme.com/evidence/nyt/headline/" }, "vendor_response": null }, { "slug": "yahoo", "name": "Yahoo", "layer": "publisher", "layer_title": "Publishers", "category": "media", "jurisdictions": [ "US" ], "url": "https://isitsellingme.com/entity/yahoo/", "grade": "C", "base_grade": "B", "modifiers": [ { "id": "sells_or_categories_only", "delta": -1 } ], "scope_failures": [ "not_retroactive", "offline_not_covered", "purchased_data_not_covered", "inferences_not_covered", "per_device_only", "refusal_expires" ], "scope_findings": [ { "failure": "not_retroactive", "established": false }, { "failure": "offline_not_covered", "established": false }, { "failure": "purchased_data_not_covered", "established": false }, { "failure": "inferences_not_covered", "established": false }, { "failure": "per_device_only", "established": false }, { "failure": "refusal_expires", "established": false } ], "checked": "2026-09-04", "added": "2026-09-04", "stale": false, "verdict_count": 1, "verdict": { "tier": "free", "region": "US", "cost_of_refusal": "self_serve_stated", "refusal_path": "Privacy Controls in the Yahoo account", "refusal_clicks": null, "refusal_not_needed": false, "privacy_paywall": false, "paywall_price_gbp": null, "onward_disclosure": "shares_categories_only", "recipients_named_count": null, "recipients_named_url": null, "recipient_categories": [ "Publishers", "Advertisers", "Measurement and analytics partners", "Apps and other companies", "Trusted partners working on Yahoo's behalf", "Yahoo affiliates" ], "refusal_scope": { "retroactive": "not_stated", "covers_offline": "not_stated", "covers_purchased_data": "not_stated", "covers_inferences": "not_stated", "per_device_not_account": "not_stated", "expires_after_days": "not_stated" }, "collection_source": [ "first_party", "purchased", "inferred", "location", "cross_device", "third_party_pixel" ], "flows_to": [], "clause": "For example, you can review or edit your account information, manage your marketing preferences, or opt out of targeted ads. If you opt out, you will continue to see ads, but they may not be as relevant or useful to you.", "silence_note": null, "clause_url": "https://legal.yahoo.com/us/en/yahoo/privacy/index.html", "checked": "2026-09-04", "note": null, "evidence_url": "https://isitsellingme.com/evidence/yahoo/headline/" }, "vendor_response": null }, { "slug": "tradedesk", "name": "The Trade Desk", "layer": "adtech", "layer_title": "Adtech", "category": "dsp", "jurisdictions": [ "UK" ], "url": "https://isitsellingme.com/entity/tradedesk/", "grade": "C", "base_grade": "B", "modifiers": [ { "id": "sells_or_categories_only", "delta": -1 } ], "scope_failures": [ "not_retroactive", "offline_not_covered", "purchased_data_not_covered", "inferences_not_covered", "per_device_only", "refusal_expires" ], "scope_findings": [ { "failure": "not_retroactive", "established": false }, { "failure": "offline_not_covered", "established": false }, { "failure": "purchased_data_not_covered", "established": false }, { "failure": "inferences_not_covered", "established": false }, { "failure": "per_device_only", "established": false }, { "failure": "refusal_expires", "established": false } ], "checked": "2026-09-20", "added": "2026-08-28", "stale": false, "verdict_count": 1, "verdict": { "tier": "free", "region": "UK", "cost_of_refusal": "self_serve_stated", "refusal_path": null, "refusal_clicks": null, "refusal_not_needed": false, "privacy_paywall": false, "paywall_price_gbp": null, "onward_disclosure": "shares_categories_only", "recipients_named_count": null, "recipients_named_url": null, "recipient_categories": [ "Advertisers and their agencies", "Service providers" ], "refusal_scope": { "retroactive": "not_stated", "covers_offline": "not_stated", "covers_purchased_data": "not_stated", "covers_inferences": "not_stated", "per_device_not_account": "not_stated", "expires_after_days": "not_stated" }, "collection_source": [ "third_party_pixel", "cross_device", "inferred" ], "flows_to": [], "clause": "If you want to go directly to our Opt Out, please visit https://​adsrvr​.org/.", "silence_note": null, "clause_url": "https://www.thetradedesk.com/legal/privacy", "checked": "2026-09-20", "note": null, "evidence_url": "https://isitsellingme.com/evidence/tradedesk/headline/" }, "vendor_response": null }, { "slug": "tradedesk-us", "name": "The Trade Desk (US) / Unified ID 2.0", "layer": "adtech", "layer_title": "Adtech", "category": "dsp", "jurisdictions": [ "US" ], "url": "https://isitsellingme.com/entity/tradedesk-us/", "grade": "C", "base_grade": "B", "modifiers": [ { "id": "sells_or_categories_only", "delta": -1 } ], "scope_failures": [ "not_retroactive", "offline_not_covered", "purchased_data_not_covered", "inferences_not_covered", "per_device_only", "refusal_expires" ], "scope_findings": [ { "failure": "not_retroactive", "established": false }, { "failure": "offline_not_covered", "established": false }, { "failure": "purchased_data_not_covered", "established": false }, { "failure": "inferences_not_covered", "established": false }, { "failure": "per_device_only", "established": true }, { "failure": "refusal_expires", "established": false } ], "checked": "2026-09-20", "added": "2026-09-04", "stale": false, "verdict_count": 1, "verdict": { "tier": "free", "region": "US", "cost_of_refusal": "self_serve_stated", "refusal_path": "The adsrvr.org opt-out page (a cookie), Global Privacy Control, or device-level signals; for UID2, the Transparency and Control Portal at transparentadvertising.org, per email address or phone number", "refusal_clicks": null, "refusal_not_needed": false, "privacy_paywall": false, "paywall_price_gbp": null, "onward_disclosure": "sells", "recipients_named_count": null, "recipients_named_url": null, "recipient_categories": [ "Clients (advertisers and agencies), including bid request data", "Partners using the cross-device graph", "Other advertising technology platforms, via cookie syncing", "Service providers" ], "refusal_scope": { "retroactive": "not_stated", "covers_offline": "not_stated", "covers_purchased_data": "not_stated", "covers_inferences": "not_stated", "per_device_not_account": true, "expires_after_days": "not_stated" }, "collection_source": [ "third_party_pixel", "cross_device", "inferred", "purchased", "location" ], "flows_to": [], "clause": "See Your Rights and Choices below to learn how to express a choice related to these activities, or visit our opt-out page.", "silence_note": null, "clause_url": "https://www.thetradedesk.com/us/privacy", "checked": "2026-09-20", "note": null, "evidence_url": "https://isitsellingme.com/evidence/tradedesk-us/headline/" }, "vendor_response": null }, { "slug": "criteo", "name": "Criteo", "layer": "adtech", "layer_title": "Adtech", "category": "dsp", "jurisdictions": [ "UK", "EEA" ], "url": "https://isitsellingme.com/entity/criteo/", "grade": "B", "base_grade": "B", "modifiers": [], "scope_failures": [ "not_retroactive", "offline_not_covered", "purchased_data_not_covered", "inferences_not_covered", "per_device_only", "refusal_expires" ], "scope_findings": [ { "failure": "not_retroactive", "established": false }, { "failure": "offline_not_covered", "established": false }, { "failure": "purchased_data_not_covered", "established": false }, { "failure": "inferences_not_covered", "established": false }, { "failure": "per_device_only", "established": false }, { "failure": "refusal_expires", "established": false } ], "checked": "2026-09-21", "added": "2026-08-28", "stale": false, "verdict_count": 1, "verdict": { "tier": "free", "region": "UK", "cost_of_refusal": "self_serve_stated", "refusal_path": null, "refusal_clicks": null, "refusal_not_needed": false, "privacy_paywall": false, "paywall_price_gbp": null, "onward_disclosure": "shares_named", "recipients_named_count": null, "recipients_named_url": null, "recipient_categories": [ "Advertisers", "Publishers", "Partners" ], "refusal_scope": { "retroactive": "not_stated", "covers_offline": "not_stated", "covers_purchased_data": "not_stated", "covers_inferences": "not_stated", "per_device_not_account": "not_stated", "expires_after_days": "not_stated" }, "collection_source": [ "third_party_pixel", "cross_device", "inferred" ], "flows_to": [], "clause": "You have the right to request that Criteo stops selling or sharing your personal information for cross-context behavioral advertising.", "silence_note": null, "clause_url": "https://www.criteo.com/privacy/", "checked": "2026-09-21", "note": null, "evidence_url": "https://isitsellingme.com/evidence/criteo/headline/" }, "vendor_response": null }, { "slug": "dunnhumby", "name": "dunnhumby", "layer": "adtech", "layer_title": "Adtech", "category": "cdp", "jurisdictions": [ "UK" ], "url": "https://isitsellingme.com/entity/dunnhumby/", "grade": "Unrated", "base_grade": null, "modifiers": [], "scope_failures": [ "not_retroactive", "offline_not_covered", "purchased_data_not_covered", "inferences_not_covered", "per_device_only", "refusal_expires" ], "scope_findings": [ { "failure": "not_retroactive", "established": false }, { "failure": "offline_not_covered", "established": false }, { "failure": "purchased_data_not_covered", "established": false }, { "failure": "inferences_not_covered", "established": false }, { "failure": "per_device_only", "established": false }, { "failure": "refusal_expires", "established": false } ], "checked": "2026-09-21", "added": "2026-08-28", "stale": false, "verdict_count": 1, "verdict": { "tier": "free", "region": "UK", "cost_of_refusal": "not_stated", "refusal_path": null, "refusal_clicks": null, "refusal_not_needed": false, "privacy_paywall": false, "paywall_price_gbp": null, "onward_disclosure": "shares_named", "recipients_named_count": null, "recipients_named_url": null, "recipient_categories": [ "Third party service providers", "Marketing partners" ], "refusal_scope": { "retroactive": "not_stated", "covers_offline": "not_stated", "covers_purchased_data": "not_stated", "covers_inferences": "not_stated", "per_device_not_account": "not_stated", "expires_after_days": "not_stated" }, "collection_source": [ "purchased", "offline_transactions", "inferred" ], "flows_to": [], "clause": "A list of those third parties who may be granted access to your information are as set out below, along with the reason(s) for such access.", "silence_note": null, "clause_url": "https://www.dunnhumby.com/privacy-notice/", "checked": "2026-09-21", "note": "\nRead in full on 21 September 2026. The notice lists who may be given \naccess to your information and why, and it's silent on what refusing \ncosts: no route to object to marketing use, no setting, no address for \nthe purpose. Unrated for that reason, and dunnhumby is asked.", "evidence_url": "https://isitsellingme.com/evidence/dunnhumby/headline/" }, "vendor_response": { "status": "none", "asked": "2026-10-07", "received": null, "quote": null, "url": null, "ai_generated": false } }, { "slug": "acxiom", "name": "Acxiom UK", "layer": "broker", "layer_title": "Brokers", "category": "list_vendor", "jurisdictions": [ "UK" ], "url": "https://isitsellingme.com/entity/acxiom/", "grade": "E", "base_grade": "D", "modifiers": [ { "id": "sells_or_categories_only", "delta": -1 } ], "scope_failures": [ "not_retroactive", "offline_not_covered", "purchased_data_not_covered", "inferences_not_covered", "per_device_only", "refusal_expires" ], "scope_findings": [ { "failure": "not_retroactive", "established": false }, { "failure": "offline_not_covered", "established": false }, { "failure": "purchased_data_not_covered", "established": false }, { "failure": "inferences_not_covered", "established": false }, { "failure": "per_device_only", "established": false }, { "failure": "refusal_expires", "established": false } ], "checked": "2026-09-21", "added": "2026-08-28", "stale": false, "verdict_count": 1, "verdict": { "tier": "free", "region": "UK", "cost_of_refusal": "contact_required", "refusal_path": "Write to the Consumer Services Department, or email ukconsumerservices@acxiom.com", "refusal_clicks": null, "refusal_not_needed": false, "privacy_paywall": false, "paywall_price_gbp": null, "onward_disclosure": "shares_categories_only", "recipients_named_count": null, "recipients_named_url": null, "recipient_categories": [ "Brands", "Agencies", "Public authorities", "Marketing companies" ], "refusal_scope": { "retroactive": "not_stated", "covers_offline": "not_stated", "covers_purchased_data": "not_stated", "covers_inferences": "not_stated", "per_device_not_account": "not_stated", "expires_after_days": "not_stated" }, "collection_source": [ "purchased", "inferred" ], "flows_to": [], "clause": "Individuals wishing to contact us may do so by writing to us at Consumer Services Department, Acxiom Limited, Bankside 3, 90-100 Southwark St, London, England, SE1 0SW or by emailing us at ukconsumerservices@acxiom.com.", "silence_note": null, "clause_url": "https://www.acxiom.co.uk/privacy/", "checked": "2026-09-21", "note": null, "evidence_url": "https://isitsellingme.com/evidence/acxiom/headline/" }, "vendor_response": { "status": "none", "asked": "2026-08-31", "received": null, "quote": null, "url": null, "ai_generated": false } }, { "slug": "equifax", "name": "Equifax UK", "layer": "broker", "layer_title": "Brokers", "category": "credit", "jurisdictions": [ "UK" ], "url": "https://isitsellingme.com/entity/equifax/", "grade": "E", "base_grade": "D", "modifiers": [ { "id": "sells_or_categories_only", "delta": -1 } ], "scope_failures": [ "not_retroactive", "offline_not_covered", "purchased_data_not_covered", "inferences_not_covered", "per_device_only", "refusal_expires" ], "scope_findings": [ { "failure": "not_retroactive", "established": false }, { "failure": "offline_not_covered", "established": false }, { "failure": "purchased_data_not_covered", "established": false }, { "failure": "inferences_not_covered", "established": false }, { "failure": "per_device_only", "established": false }, { "failure": "refusal_expires", "established": false } ], "checked": "2026-09-18", "added": "2026-08-28", "stale": false, "verdict_count": 1, "verdict": { "tier": "free", "region": "UK", "cost_of_refusal": "contact_required", "refusal_path": "Notify Equifax using the contact details in section 1 of the Credit Reference and Related Services notice; it adds some of your data to marketing suppression files, which may be shared with its customers.", "refusal_clicks": null, "refusal_not_needed": false, "privacy_paywall": false, "paywall_price_gbp": null, "onward_disclosure": "shares_categories_only", "recipients_named_count": 2, "recipients_named_url": "https://www.equifax.co.uk/privacy-hub/ein", "recipient_categories": [ "Charity", "Finance", "Fast-moving consumer goods", "Home and family", "Legal", "Lifestyle", "Marketing services providers", "Media", "Motoring", "Retail", "Travel" ], "refusal_scope": { "retroactive": "not_stated", "covers_offline": "not_stated", "covers_purchased_data": "not_stated", "covers_inferences": "not_stated", "per_device_not_account": "not_stated", "expires_after_days": "not_stated" }, "collection_source": [ "purchased", "inferred" ], "flows_to": [ "acxiom" ], "clause": "You may withdraw your consent or object to your personal data being used for marketing activities by Equifax or our customers at any time. You can notify us directly using the contact information provided in SECTION 1.", "silence_note": null, "clause_url": "https://www.equifax.co.uk/privacy-hub/ein", "checked": "2026-09-18", "note": "Graded from section 10 of the Credit Reference and Related Services notice, which Equifax's reply of 15 September 2026 named as the notice governing its marketing services. Those are financial pre-screening, suppression, open register supply, mover data and postcode-level profiles. They're supplied to customers in eleven listed sectors and to two named resellers, Acxiom Limited and CACI Limited, on the basis of legitimate interests. The way out is to notify Equifax, which adds some of your data to suppression files it may share with customers. The notice also says that leaving the open register stops future access but that companies may keep using details already obtained. Equifax's consumer direct-marketing notice is separate and, Equifax says, involves no onward sharing; until 22 September this entry had been graded from that notice, and the change is recorded on the corrections page.", "evidence_url": "https://isitsellingme.com/evidence/equifax/headline/" }, "vendor_response": { "status": "clarified", "asked": "2026-08-31", "received": "2026-09-15", "quote": "Thank you for reaching out and providing Equifax with the opportunity to comment prior to your publication.\n\nTo clarify how our notices, data processing, and transparency framework operate, please note the following context:\n\nEquifax Privacy Hub Architecture: Equifax UK maintains a central Privacy Hub (https://www.equifax.co.uk/privacy-hub) structured around modular, activity-specific privacy notices. Rather than applying a single all-encompassing policy, each notice outlines a specific processing scope—clearly distinguishing direct consumer services from credit reference agency activities, debt management, and B2B commercial marketing products.\n\nConsumer Direct Marketing (No Onward Sharing): The MyEquifax and Website Privacy Notice at https://www.equifax.co.uk/privacy-hub/privacy-notice applies strictly to direct communications sent by Equifax to our own registered consumers and website users regarding Equifax products (collected under the PECR soft opt-in rule). Equifax does not pass, sell, or disclose personal data collected under this notice to any third party for their independent marketing purposes. Because onward sharing does not occur for this data, there is no onward disclosure mechanism to detail or opt out of.\n\nStrict Data Segregation: Personal data collected under this consumer notice is strictly walled off and never flows into Equifax’s commercial B2B marketing databases or services.\n\nCommercial Marketing Services (Separate Notice & Explicit Disclosures): Where Equifax operates commercial B2B marketing products that involve third-party data sharing (such as supplying public Open Register data for postal marketing), these activities are governed under a separate notice: the Equifax Credit Reference and Related Services Privacy Notice at https://www.equifax.co.uk/privacy-hub/ein. Third-party disclosures, dataset limits, and individual opt-out/objection routes for these B2B services are explicitly detailed in Section 10 of the notice.\n\nWe hope this provides helpful context on how our Privacy Hub is structured and how each notice accurately reflects its respective processing scope. As you finalise your publication, please ensure this additional context regarding our notice architecture and non-sharing model is reflected appropriately alongside your entry.\n", "url": null, "ai_generated": false } }, { "slug": "transunion", "name": "TransUnion UK", "layer": "broker", "layer_title": "Brokers", "category": "credit", "jurisdictions": [ "UK" ], "url": "https://isitsellingme.com/entity/transunion/", "grade": "E", "base_grade": "D", "modifiers": [ { "id": "sells_or_categories_only", "delta": -1 } ], "scope_failures": [ "not_retroactive", "offline_not_covered", "purchased_data_not_covered", "inferences_not_covered", "per_device_only", "refusal_expires" ], "scope_findings": [ { "failure": "not_retroactive", "established": false }, { "failure": "offline_not_covered", "established": false }, { "failure": "purchased_data_not_covered", "established": false }, { "failure": "inferences_not_covered", "established": false }, { "failure": "per_device_only", "established": false }, { "failure": "refusal_expires", "established": false } ], "checked": "2026-09-21", "added": "2026-08-28", "stale": false, "verdict_count": 1, "verdict": { "tier": "free", "region": "UK", "cost_of_refusal": "contact_required", "refusal_path": "Email ukconsumer@transunion.com and ask to opt out of the marketing services; the notice says a request may take up to 30 days to process.", "refusal_clicks": null, "refusal_not_needed": false, "privacy_paywall": false, "paywall_price_gbp": null, "onward_disclosure": "shares_categories_only", "recipients_named_count": null, "recipients_named_url": null, "recipient_categories": [ "Retailers", "Banks", "Insurers", "Other companies" ], "refusal_scope": { "retroactive": "not_stated", "covers_offline": "not_stated", "covers_purchased_data": "not_stated", "covers_inferences": "not_stated", "per_device_not_account": "not_stated", "expires_after_days": "not_stated" }, "collection_source": [ "purchased", "inferred" ], "flows_to": [], "clause": "If you object to us processing your personal data for direct marketing purposes we will add your name to our suppression list in order to remove you from future direct marketing activities.", "silence_note": null, "clause_url": "https://www.transunion.co.uk/legal/privacy-centre/pc-marketing-services", "checked": "2026-09-21", "note": null, "evidence_url": "https://isitsellingme.com/evidence/transunion/headline/" }, "vendor_response": { "status": "disputed", "asked": "2026-08-31", "received": "2026-09-15", "quote": "We note your website is already live and publicly accessible, and that the assessment given to TransUnion does not align with the ratings given to similar entities with an opt out procedure substantially the same as Transunion’s. We are not sure, therefore, whether your assessment has accurately understood TransUnion’s business as we note that it is, and was on your initial review, simple and straightforward for individuals to opt out of the use of their personal data for any marketing purpose at no cost to them (by email notification to ukconsumer@transunion.com).\n\nWe would ask that you check your information against TransUnion’s privacy notices as a whole (some of which were recently updated following their annual review), and the opt out process which remains the same, which you can find at the following webpages:\n· Marketing Services Privacy Notice | An Information & Insights Company\n· Marketing services and your data | An Information & Insights Company\n· Contact TransUnion UK | An Information & Insights Company\n", "url": null, "ai_generated": false } }, { "slug": "acxiom-us", "name": "Acxiom (US)", "layer": "broker", "layer_title": "Brokers", "category": "list_vendor", "jurisdictions": [ "US" ], "url": "https://isitsellingme.com/entity/acxiom-us/", "grade": "C", "base_grade": "B", "modifiers": [ { "id": "sells_or_categories_only", "delta": -1 } ], "scope_failures": [ "not_retroactive", "offline_not_covered", "inferences_not_covered", "per_device_only", "refusal_expires" ], "scope_findings": [ { "failure": "not_retroactive", "established": true }, { "failure": "offline_not_covered", "established": false }, { "failure": "inferences_not_covered", "established": false }, { "failure": "per_device_only", "established": false }, { "failure": "refusal_expires", "established": false } ], "checked": "2026-09-21", "added": "2026-09-04", "stale": false, "verdict_count": 1, "verdict": { "tier": "free", "region": "US", "cost_of_refusal": "self_serve_stated", "refusal_path": "The opt-out request form at acxiom.com/optout/, validated by a confirmation email; alternatively by phone (1-877-774-2094) or post to Conway, Arkansas. Processed within two weeks; not effective for data already provided to marketers.", "refusal_clicks": null, "refusal_not_needed": false, "privacy_paywall": false, "paywall_price_gbp": null, "onward_disclosure": "sells", "recipients_named_count": null, "recipients_named_url": null, "recipient_categories": [ "Clients across 25 named industry categories, from automotive to travel", "Ad tech partners", "Data brokers", "Identity resolution and marketing analytics licensees", "Service providers and contractors" ], "refusal_scope": { "retroactive": false, "covers_offline": "not_stated", "covers_purchased_data": true, "covers_inferences": "not_stated", "per_device_not_account": "not_stated", "expires_after_days": "not_stated" }, "collection_source": [ "purchased", "inferred", "offline_transactions", "location" ], "flows_to": [], "clause": "Consumers who wish to opt out of Acxiom marketing data products, including targeted advertising, may complete and submit an opt-out request form by clicking /optout/.", "silence_note": null, "clause_url": "https://www.acxiom.com/privacy/us/", "checked": "2026-09-21", "note": null, "evidence_url": "https://isitsellingme.com/evidence/acxiom-us/headline/" }, "vendor_response": null }, { "slug": "epsilon-us", "name": "Epsilon (US)", "layer": "broker", "layer_title": "Brokers", "category": "list_vendor", "jurisdictions": [ "US" ], "url": "https://isitsellingme.com/entity/epsilon-us/", "grade": "C", "base_grade": "B", "modifiers": [ { "id": "sells_or_categories_only", "delta": -1 } ], "scope_failures": [ "not_retroactive", "offline_not_covered", "per_device_only", "refusal_expires" ], "scope_findings": [ { "failure": "not_retroactive", "established": false }, { "failure": "offline_not_covered", "established": false }, { "failure": "per_device_only", "established": false }, { "failure": "refusal_expires", "established": false } ], "checked": "2026-09-15", "added": "2026-09-04", "stale": false, "verdict_count": 1, "verdict": { "tier": "free", "region": "US", "cost_of_refusal": "self_serve_stated", "refusal_path": "The privacy portal at legal.epsilon.com/dsr/, or by phone (866-267-3861); Global Privacy Control honoured in twelve states", "refusal_clicks": null, "refusal_not_needed": false, "privacy_paywall": false, "paywall_price_gbp": null, "onward_disclosure": "sells", "recipients_named_count": null, "recipients_named_url": null, "recipient_categories": [ "Advertising networks", "Advertising and marketing companies", "Consumer data resellers and marketing data companies", "Social networks", "Financial services, telecommunications, retail and consumer goods companies (35 categories listed)", "Affiliates not under the Epsilon brand" ], "refusal_scope": { "retroactive": "not_stated", "covers_offline": "not_stated", "covers_purchased_data": true, "covers_inferences": true, "per_device_not_account": "not_stated", "expires_after_days": "not_stated" }, "collection_source": [ "purchased", "inferred", "third_party_pixel", "cross_device" ], "flows_to": [], "clause": "Consumers may submit opt-out requests through our privacy portal at https://legal.epsilon.com/dsr/ or by calling us toll-free at (866) 267-3861.", "silence_note": null, "clause_url": "https://legal.epsilon.com/us/NA-products-privacy-policy", "checked": "2026-09-15", "note": null, "evidence_url": "https://isitsellingme.com/evidence/epsilon-us/headline/" }, "vendor_response": null }, { "slug": "experian-us", "name": "Experian Marketing Services (US)", "layer": "broker", "layer_title": "Brokers", "category": "list_vendor", "jurisdictions": [ "US" ], "url": "https://isitsellingme.com/entity/experian-us/", "grade": "C", "base_grade": "B", "modifiers": [ { "id": "sells_or_categories_only", "delta": -1 } ], "scope_failures": [ "not_retroactive", "offline_not_covered", "purchased_data_not_covered", "inferences_not_covered", "per_device_only", "refusal_expires" ], "scope_findings": [ { "failure": "not_retroactive", "established": false }, { "failure": "offline_not_covered", "established": false }, { "failure": "purchased_data_not_covered", "established": false }, { "failure": "inferences_not_covered", "established": false }, { "failure": "per_device_only", "established": false }, { "failure": "refusal_expires", "established": false } ], "checked": "2026-09-21", "added": "2026-09-04", "stale": false, "verdict_count": 1, "verdict": { "tier": "free", "region": "US", "cost_of_refusal": "self_serve_stated", "refusal_path": "The Online Privacy Portal at consumerprivacy.experian.com; alternatively by phone (833-210-4615) or post (PO Box 703, Allen, TX 75013)", "refusal_clicks": null, "refusal_not_needed": false, "privacy_paywall": false, "paywall_price_gbp": null, "onward_disclosure": "sells", "recipients_named_count": null, "recipients_named_url": null, "recipient_categories": [ "Retail", "Financial services", "Telecommunications", "Insurance", "Travel and hospitality", "Media and entertainment", "Consumer products", "Advertising agencies and marketing services providers" ], "refusal_scope": { "retroactive": "not_stated", "covers_offline": "not_stated", "covers_purchased_data": "not_stated", "covers_inferences": "not_stated", "per_device_not_account": "not_stated", "expires_after_days": "not_stated" }, "collection_source": [ "purchased", "inferred", "offline_transactions", "cross_device", "location" ], "flows_to": [], "clause": "You can choose to opt-out of the sale of your personal information and data, opt out of processing your data for targeted advertising, and limit the use of your sensitive information.", "silence_note": null, "clause_url": "https://www.experian.com/privacy/", "checked": "2026-09-21", "note": null, "evidence_url": "https://isitsellingme.com/evidence/experian-us/headline/" }, "vendor_response": null }, { "slug": "experian", "name": "Experian UK", "layer": "broker", "layer_title": "Brokers", "category": "credit", "jurisdictions": [ "UK" ], "url": "https://isitsellingme.com/entity/experian/", "grade": "C", "base_grade": "B", "modifiers": [ { "id": "sells_or_categories_only", "delta": -1 } ], "scope_failures": [ "not_retroactive", "offline_not_covered", "purchased_data_not_covered", "inferences_not_covered", "per_device_only", "refusal_expires" ], "scope_findings": [ { "failure": "not_retroactive", "established": false }, { "failure": "offline_not_covered", "established": false }, { "failure": "purchased_data_not_covered", "established": false }, { "failure": "inferences_not_covered", "established": false }, { "failure": "per_device_only", "established": false }, { "failure": "refusal_expires", "established": false } ], "checked": "2026-08-29", "added": "2026-08-28", "stale": false, "verdict_count": 1, "verdict": { "tier": "free", "region": "UK", "cost_of_refusal": "self_serve_stated", "refusal_path": null, "refusal_clicks": null, "refusal_not_needed": false, "privacy_paywall": false, "paywall_price_gbp": null, "onward_disclosure": "shares_categories_only", "recipients_named_count": null, "recipients_named_url": null, "recipient_categories": [ "Clients", "Organisations seeking new customers", "Third party data suppliers" ], "refusal_scope": { "retroactive": "not_stated", "covers_offline": "not_stated", "covers_purchased_data": "not_stated", "covers_inferences": "not_stated", "per_device_not_account": "not_stated", "expires_after_days": "not_stated" }, "collection_source": [ "purchased", "inferred" ], "flows_to": [], "clause": "You can opt out of us using your data for some of these purposes by visiting the Your data rights page of our Consumer Information Portal or by clicking on the button below:", "silence_note": null, "clause_url": "https://www.experian.co.uk/privacy/consumer-information-portal/summary", "checked": "2026-08-29", "note": null, "evidence_url": "https://isitsellingme.com/evidence/experian/headline/" }, "vendor_response": null }, { "slug": "transunion-us", "name": "TransUnion (US) / TruAudience", "layer": "broker", "layer_title": "Brokers", "category": "credit", "jurisdictions": [ "US" ], "url": "https://isitsellingme.com/entity/transunion-us/", "grade": "C", "base_grade": "B", "modifiers": [ { "id": "sells_or_categories_only", "delta": -1 } ], "scope_failures": [ "not_retroactive", "offline_not_covered", "purchased_data_not_covered", "inferences_not_covered", "per_device_only", "refusal_expires" ], "scope_findings": [ { "failure": "not_retroactive", "established": false }, { "failure": "offline_not_covered", "established": false }, { "failure": "purchased_data_not_covered", "established": false }, { "failure": "inferences_not_covered", "established": false }, { "failure": "per_device_only", "established": false }, { "failure": "refusal_expires", "established": false } ], "checked": "2026-09-21", "added": "2026-09-04", "stale": false, "verdict_count": 1, "verdict": { "tier": "free", "region": "US", "cost_of_refusal": "self_serve_stated", "refusal_path": "The \"Submit an Opt-Out / Limitation Request\" page. To locate your records it asks for name, address, email, phone number, date of birth, and your full Social Security number or its last four digits.", "refusal_clicks": null, "refusal_not_needed": false, "privacy_paywall": false, "paywall_price_gbp": null, "onward_disclosure": "sells", "recipients_named_count": null, "recipients_named_url": null, "recipient_categories": [ "Advertising networks", "Consumer data resellers", "Data brokers, aggregators and compilers", "Marketing companies", "Social networks", "Retail merchants", "Banks, insurers and fintech companies" ], "refusal_scope": { "retroactive": "not_stated", "covers_offline": "not_stated", "covers_purchased_data": "not_stated", "covers_inferences": "not_stated", "per_device_not_account": "not_stated", "expires_after_days": "not_stated" }, "collection_source": [ "first_party", "purchased", "inferred", "location", "cross_device", "third_party_pixel" ], "flows_to": [], "clause": "To make an opt-out request or to limit our use of your sensitive personal information (subject to limitations and exceptions under applicable law), visit Submit an Opt-Out / Limitation Request.", "silence_note": null, "clause_url": "https://www.transunion.com/privacy", "checked": "2026-09-21", "note": null, "evidence_url": "https://isitsellingme.com/evidence/transunion-us/headline/" }, "vendor_response": null }, { "slug": "epsilon", "name": "Epsilon EMEA", "layer": "broker", "layer_title": "Brokers", "category": "list_vendor", "jurisdictions": [ "UK", "EEA" ], "url": "https://isitsellingme.com/entity/epsilon/", "grade": "B", "base_grade": "B", "modifiers": [], "scope_failures": [ "not_retroactive", "offline_not_covered", "purchased_data_not_covered", "inferences_not_covered", "per_device_only", "refusal_expires" ], "scope_findings": [ { "failure": "not_retroactive", "established": false }, { "failure": "offline_not_covered", "established": false }, { "failure": "purchased_data_not_covered", "established": false }, { "failure": "inferences_not_covered", "established": false }, { "failure": "per_device_only", "established": true }, { "failure": "refusal_expires", "established": false } ], "checked": "2026-09-15", "added": "2026-08-28", "stale": false, "verdict_count": 1, "verdict": { "tier": "free", "region": "UK", "cost_of_refusal": "self_serve_stated", "refusal_path": null, "refusal_clicks": null, "refusal_not_needed": false, "privacy_paywall": false, "paywall_price_gbp": null, "onward_disclosure": "shares_named", "recipients_named_count": null, "recipients_named_url": null, "recipient_categories": [ "Affiliates", "AWS", "Measurement partners", "Attribution partners", "Lotame" ], "refusal_scope": { "retroactive": "not_stated", "covers_offline": "not_stated", "covers_purchased_data": "not_stated", "covers_inferences": "not_stated", "per_device_not_account": true, "expires_after_days": "not_stated" }, "collection_source": [ "purchased", "third_party_pixel", "cross_device", "inferred" ], "flows_to": [], "clause": "If you want to withdraw your consent to Epsilon across the internet, please visit our browser and device based tool here and our email based tool here.", "silence_note": null, "clause_url": "https://www.epsilon.com/emea/privacy-policy-services", "checked": "2026-09-15", "note": null, "evidence_url": "https://isitsellingme.com/evidence/epsilon/headline/" }, "vendor_response": null }, { "slug": "liveramp-us", "name": "LiveRamp (US)", "layer": "identity_graph", "layer_title": "Identity graphs", "category": "resolution", "jurisdictions": [ "US" ], "url": "https://isitsellingme.com/entity/liveramp-us/", "grade": "C", "base_grade": "B", "modifiers": [ { "id": "sells_or_categories_only", "delta": -1 } ], "scope_failures": [ "not_retroactive", "offline_not_covered", "inferences_not_covered", "refusal_expires" ], "scope_findings": [ { "failure": "not_retroactive", "established": false }, { "failure": "offline_not_covered", "established": false }, { "failure": "inferences_not_covered", "established": false }, { "failure": "refusal_expires", "established": false } ], "checked": "2026-09-17", "added": "2026-09-04", "stale": false, "verdict_count": 1, "verdict": { "tier": "free", "region": "US", "cost_of_refusal": "self_serve_stated", "refusal_path": "The Your Privacy Choices portal (name, state and email for an opt-out across all identifiers; or a cookie-only or mobile-ID-only opt-out); Global Privacy Control; or by phone (844-678-0045)", "refusal_clicks": null, "refusal_not_needed": false, "privacy_paywall": false, "paywall_price_gbp": null, "onward_disclosure": "sells", "recipients_named_count": null, "recipients_named_url": null, "recipient_categories": [ "Advertising networks", "Data analytics providers", "Media platforms", "Advertisers of consumer goods and services, and brands", "Social networks", "Consumer data resellers and distribution partners", "Third-party marketers and ad tech companies" ], "refusal_scope": { "retroactive": "not_stated", "covers_offline": "not_stated", "covers_purchased_data": true, "covers_inferences": "not_stated", "per_device_not_account": false, "expires_after_days": "not_stated" }, "collection_source": [ "purchased", "cross_device", "third_party_pixel", "inferred" ], "flows_to": [], "clause": "You may opt out of the sale of your personal information by following the prompts at the Your Privacy Choices page, or by enabling the Global Privacy Control signal on a compatible browser.", "silence_note": null, "clause_url": "https://liveramp.com/service-privacy-policy/", "checked": "2026-09-17", "note": null, "evidence_url": "https://isitsellingme.com/evidence/liveramp-us/headline/" }, "vendor_response": null }, { "slug": "id5", "name": "ID5", "layer": "identity_graph", "layer_title": "Identity graphs", "category": "resolution", "jurisdictions": [ "UK", "EEA" ], "url": "https://isitsellingme.com/entity/id5/", "grade": "B", "base_grade": "B", "modifiers": [], "scope_failures": [ "not_retroactive", "offline_not_covered", "purchased_data_not_covered", "inferences_not_covered", "per_device_only", "refusal_expires" ], "scope_findings": [ { "failure": "not_retroactive", "established": false }, { "failure": "offline_not_covered", "established": false }, { "failure": "purchased_data_not_covered", "established": false }, { "failure": "inferences_not_covered", "established": false }, { "failure": "per_device_only", "established": true }, { "failure": "refusal_expires", "established": false } ], "checked": "2026-09-21", "added": "2026-08-28", "stale": false, "verdict_count": 1, "verdict": { "tier": "free", "region": "UK", "cost_of_refusal": "self_serve_stated", "refusal_path": null, "refusal_clicks": null, "refusal_not_needed": false, "privacy_paywall": false, "paywall_price_gbp": null, "onward_disclosure": "not_stated", "recipients_named_count": null, "recipients_named_url": null, "recipient_categories": [], "refusal_scope": { "retroactive": "not_stated", "covers_offline": "not_stated", "covers_purchased_data": "not_stated", "covers_inferences": "not_stated", "per_device_not_account": true, "expires_after_days": "not_stated" }, "collection_source": [ "third_party_pixel", "cross_device" ], "flows_to": [], "clause": "ID5 will set a non-unique opt-out cookie in your browser to store your choice.", "silence_note": null, "clause_url": "https://id5-sync.com/privacy/", "checked": "2026-09-21", "note": null, "evidence_url": "https://isitsellingme.com/evidence/id5/headline/" }, "vendor_response": null }, { "slug": "infosum", "name": "InfoSum", "layer": "identity_graph", "layer_title": "Identity graphs", "category": "resolution", "jurisdictions": [ "UK" ], "url": "https://isitsellingme.com/entity/infosum/", "grade": "Unrated", "base_grade": null, "modifiers": [], "scope_failures": [ "not_retroactive", "offline_not_covered", "purchased_data_not_covered", "inferences_not_covered", "per_device_only", "refusal_expires" ], "scope_findings": [ { "failure": "not_retroactive", "established": false }, { "failure": "offline_not_covered", "established": false }, { "failure": "purchased_data_not_covered", "established": false }, { "failure": "inferences_not_covered", "established": false }, { "failure": "per_device_only", "established": false }, { "failure": "refusal_expires", "established": false } ], "checked": "2026-08-28", "added": "2026-08-28", "stale": false, "verdict_count": 1, "verdict": { "tier": "free", "region": "UK", "cost_of_refusal": "not_stated", "refusal_path": null, "refusal_clicks": null, "refusal_not_needed": false, "privacy_paywall": false, "paywall_price_gbp": null, "onward_disclosure": "not_stated", "recipients_named_count": null, "recipients_named_url": null, "recipient_categories": [], "refusal_scope": { "retroactive": "not_stated", "covers_offline": "not_stated", "covers_purchased_data": "not_stated", "covers_inferences": "not_stated", "per_device_not_account": "not_stated", "expires_after_days": "not_stated" }, "collection_source": [ "first_party", "purchased" ], "flows_to": [], "clause": null, "silence_note": "The document was read in full and does not address what refusing costs, who receives the data, or what a refusal covers. Recorded as a finding: it is silent on all three, not missing.", "clause_url": "https://www.infosum.com/legals/privacy-policy", "checked": "2026-08-28", "note": null, "evidence_url": null }, "vendor_response": { "status": "none", "asked": "2026-10-07", "received": null, "quote": null, "url": null, "ai_generated": false } }, { "slug": "liveramp", "name": "LiveRamp UK", "layer": "identity_graph", "layer_title": "Identity graphs", "category": "resolution", "jurisdictions": [ "UK" ], "url": "https://isitsellingme.com/entity/liveramp/", "grade": "Unrated", "base_grade": null, "modifiers": [], "scope_failures": [ "not_retroactive", "offline_not_covered", "purchased_data_not_covered", "inferences_not_covered", "per_device_only", "refusal_expires" ], "scope_findings": [ { "failure": "not_retroactive", "established": false }, { "failure": "offline_not_covered", "established": false }, { "failure": "purchased_data_not_covered", "established": false }, { "failure": "inferences_not_covered", "established": false }, { "failure": "per_device_only", "established": false }, { "failure": "refusal_expires", "established": false } ], "checked": "2026-08-28", "added": "2026-08-28", "stale": false, "verdict_count": 1, "verdict": { "tier": "free", "region": "UK", "cost_of_refusal": "not_stated", "refusal_path": null, "refusal_clicks": null, "refusal_not_needed": false, "privacy_paywall": false, "paywall_price_gbp": null, "onward_disclosure": "not_stated", "recipients_named_count": null, "recipients_named_url": null, "recipient_categories": [], "refusal_scope": { "retroactive": "not_stated", "covers_offline": "not_stated", "covers_purchased_data": "not_stated", "covers_inferences": "not_stated", "per_device_not_account": "not_stated", "expires_after_days": "not_stated" }, "collection_source": [ "purchased", "cross_device", "inferred" ], "flows_to": [], "clause": null, "silence_note": "The document was read in full and does not address what refusing costs, who receives the data, or what a refusal covers. Recorded as a finding: it is silent on all three, not missing.", "clause_url": "https://liveramp.com/uk/privacy", "checked": "2026-08-28", "note": null, "evidence_url": null }, "vendor_response": { "status": "none", "asked": "2026-10-07", "received": null, "quote": null, "url": null, "ai_generated": false } } ] }